15.063 | Summer 2003 | Graduate

Communicating With Data

Course Description

Communicating With Data has a distinctive structure and content, combining fundamental quantitative techniques of using data to make informed management decisions with illustrations of how real decision makers, even highly trained professionals, fall prey to errors and biases in their understanding. We present the …
Communicating With Data has a distinctive structure and content, combining fundamental quantitative techniques of using data to make informed management decisions with illustrations of how real decision makers, even highly trained professionals, fall prey to errors and biases in their understanding. We present the fundamental concepts underlying the quantitative techniques as a way of thinking, not just a way of calculating, in order to enhance decision-making skills. Rather than survey all of the techniques of management science, we stress those fundamental concepts and tools that we believe are most important for the practical analysis of management decisions, presenting the material as much as possible in the context of realistic business situations from a variety of settings. Exercises and examples drawn from marketing, finance, operations management, strategy, and other management functions.
Learning Resource Types
Problem Sets with Solutions
Lecture Notes
A list of the ways in which people decide.
The ways in which people make decisions range from intuition to analysis. (Diagram by Prof. John Carroll.)