Operations Strategy

The life cycle of a product.

The life cycle of a product, as defined by the US National Institute of Standards and Technology, Manufacturing Engineering Laboratory. This course discusses and analyzes the strategic decisions made by firms in manufacturing operations, and also analyzes operations strategy in service firms. (This image is in the public domain.)


MIT Course Number


As Taught In

Fall 2010



Cite This Course

Course Description

15.769 Operations Strategy provides a unifying framework for analyzing strategic issues in manufacturing and service operations. Students analyze the relationships between manufacturing and service companies and their suppliers, customers, and competitors. The course covers strategic decisions in technology, facilities, vertical integration, human resources, and other areas, and also explores means of competition such as cost, quality, and innovativeness.

Other OCW Versions

Archived versions: Question_avt logo

Fine, Charles, and Donald Rosenfield. 15.769 Operations Strategy, Fall 2010. (MIT OpenCourseWare: Massachusetts Institute of Technology), http://ocw.mit.edu/courses/sloan-school-of-management/15-769-operations-strategy-fall-2010 (Accessed). License: Creative Commons BY-NC-SA

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