WEBVTT

00:00:00.000 --> 00:00:01.964 align:middle line:90%
[SQUEAKING]

00:00:01.964 --> 00:00:03.928 align:middle line:90%
[RUSTLING]

00:00:03.928 --> 00:00:05.892 align:middle line:90%
[CLICKING]

00:00:05.892 --> 00:00:16.510 align:middle line:90%


00:00:16.510 --> 00:00:18.800 align:middle line:84%
GLENN ELLISON: OK, so
let me get started.

00:00:18.800 --> 00:00:21.380 align:middle line:84%
Today I'm going to be
talking about auctions.

00:00:21.380 --> 00:00:24.220 align:middle line:84%
And let me say that this
lecture is going to be--

00:00:24.220 --> 00:00:26.350 align:middle line:84%
there's a lot of
math on the slides.

00:00:26.350 --> 00:00:29.470 align:middle line:84%
I like to have lectures
where you watch everything

00:00:29.470 --> 00:00:30.387 align:middle line:90%
and you understand it.

00:00:30.387 --> 00:00:32.387 align:middle line:84%
Today there are going to
be some of those slides

00:00:32.387 --> 00:00:34.573 align:middle line:84%
that you just look at
them at home afterwards

00:00:34.573 --> 00:00:36.740 align:middle line:84%
to try to get how I'm doing
some of the derivations.

00:00:36.740 --> 00:00:41.565 align:middle line:84%
But anyway, we're used to and
I think almost all this class,

00:00:41.565 --> 00:00:42.940 align:middle line:84%
we've been of
talking about firms

00:00:42.940 --> 00:00:44.590 align:middle line:84%
and the firms have
been setting prices

00:00:44.590 --> 00:00:46.210 align:middle line:84%
and the firms have
been setting prices

00:00:46.210 --> 00:00:50.380 align:middle line:84%
to maximize profits or some
kind of oligopoly competition.

00:00:50.380 --> 00:00:52.420 align:middle line:84%
There are many real
world applications

00:00:52.420 --> 00:00:55.430 align:middle line:90%
where firms do not set prices.

00:00:55.430 --> 00:01:04.930 align:middle line:84%
And instead, firms use auctions
as a mechanism to set prices.

00:01:04.930 --> 00:01:08.080 align:middle line:84%
Three of the biggest
applications.

00:01:08.080 --> 00:01:09.760 align:middle line:90%
Government procurement.

00:01:09.760 --> 00:01:11.920 align:middle line:84%
Whenever the government
is hiring contractors

00:01:11.920 --> 00:01:14.920 align:middle line:84%
to pave roads or fix
bridges or things like that,

00:01:14.920 --> 00:01:17.180 align:middle line:84%
these are usually done
through procurement auctions

00:01:17.180 --> 00:01:19.850 align:middle line:84%
where the government asks firms
to submit bids for how much they

00:01:19.850 --> 00:01:21.990 align:middle line:84%
would need to charge
to pave a road

00:01:21.990 --> 00:01:27.140 align:middle line:84%
and then choose the winning
bidder to be the lowest bidder.

00:01:27.140 --> 00:01:31.130 align:middle line:84%
In financial markets, the
US auctions Treasury bills.

00:01:31.130 --> 00:01:33.068 align:middle line:84%
And Treasury bills are
trillions of dollars,

00:01:33.068 --> 00:01:34.610 align:middle line:84%
and so there are
trillions of dollars

00:01:34.610 --> 00:01:37.730 align:middle line:90%
in auctions and that thing.

00:01:37.730 --> 00:01:42.650 align:middle line:84%
Online advertising is
also absolutely enormous.

00:01:42.650 --> 00:01:45.110 align:middle line:84%
Every time you're looking
at a computer screen

00:01:45.110 --> 00:01:47.630 align:middle line:84%
and you see some ads on
the page or whatever,

00:01:47.630 --> 00:01:50.690 align:middle line:84%
whether it's a news
site or a search engine

00:01:50.690 --> 00:01:52.623 align:middle line:84%
or whatever, almost
all of those ads

00:01:52.623 --> 00:01:55.040 align:middle line:84%
these days are being auctioned
off rather than being sold,

00:01:55.040 --> 00:01:57.570 align:middle line:84%
because it's just very hard
to know what the price is.

00:01:57.570 --> 00:01:59.570 align:middle line:84%
What is it worth
to show you an ad

00:01:59.570 --> 00:02:00.875 align:middle line:90%
at a particular point in time?

00:02:00.875 --> 00:02:02.250 align:middle line:84%
And so there's
auction mechanisms

00:02:02.250 --> 00:02:05.450 align:middle line:90%
that are setting the prices.

00:02:05.450 --> 00:02:09.740 align:middle line:84%
There have been lots
of academic research

00:02:09.740 --> 00:02:10.952 align:middle line:90%
in the past few decades.

00:02:10.952 --> 00:02:13.160 align:middle line:84%
I think one of the reasons
why people in IO like this

00:02:13.160 --> 00:02:16.970 align:middle line:84%
is because we always like to
write down models and have

00:02:16.970 --> 00:02:19.388 align:middle line:84%
these mathematical models that
shed clarity on something.

00:02:19.388 --> 00:02:20.930 align:middle line:84%
And often in many
other applications,

00:02:20.930 --> 00:02:23.240 align:middle line:84%
we're making up the model
and making up the game

00:02:23.240 --> 00:02:24.410 align:middle line:90%
that people are playing.

00:02:24.410 --> 00:02:27.170 align:middle line:84%
In auctions, it's very clear
that there is a real game

00:02:27.170 --> 00:02:29.370 align:middle line:84%
and you can see the game
that people are playing.

00:02:29.370 --> 00:02:32.000 align:middle line:84%
It helps you do this nice
connection between theory

00:02:32.000 --> 00:02:32.960 align:middle line:90%
and empirics.

00:02:32.960 --> 00:02:39.620 align:middle line:84%
And in terms of what's happened
in IO, this really grew in the--

00:02:39.620 --> 00:02:45.890 align:middle line:84%
I guess that was in the 1990s
or early 2000s when formally

00:02:45.890 --> 00:02:49.520 align:middle line:84%
the airwaves that are used for
cell phone signals and for TV

00:02:49.520 --> 00:02:51.982 align:middle line:84%
licenses and things like
that, in the old days,

00:02:51.982 --> 00:02:53.940 align:middle line:84%
those were simply given
away by the government.

00:02:53.940 --> 00:02:56.570 align:middle line:84%
And if the government gave
you one of the three licenses

00:02:56.570 --> 00:02:59.180 align:middle line:84%
to conduct television
in a city, you

00:02:59.180 --> 00:03:02.558 align:middle line:84%
would make enormous
amounts of money.

00:03:02.558 --> 00:03:04.100 align:middle line:84%
At some point, the
government decided

00:03:04.100 --> 00:03:05.858 align:middle line:84%
to shift and auction
off the right

00:03:05.858 --> 00:03:07.400 align:middle line:84%
to provide cellular
telephone service

00:03:07.400 --> 00:03:11.150 align:middle line:84%
or auction off the right to
send TV signals over the air.

00:03:11.150 --> 00:03:13.800 align:middle line:84%
Those auctions raised tens
of billions of dollars.

00:03:13.800 --> 00:03:16.370 align:middle line:84%
Therefore, people wanted to
hire lots of auction theorists

00:03:16.370 --> 00:03:19.680 align:middle line:84%
to work on the auctions and
design the auctions for them.

00:03:19.680 --> 00:03:21.140 align:middle line:84%
And they raised a
lot of interest.

00:03:21.140 --> 00:03:25.190 align:middle line:84%
More recently, the online
advertising example, again,

00:03:25.190 --> 00:03:28.310 align:middle line:84%
there's tremendously
complex auctions

00:03:28.310 --> 00:03:30.330 align:middle line:84%
that you can run to
auction advertising,

00:03:30.330 --> 00:03:32.083 align:middle line:84%
and it spurred a
lot of interest.

00:03:32.083 --> 00:03:33.500 align:middle line:84%
There's also been
a big literature

00:03:33.500 --> 00:03:35.810 align:middle line:84%
on structural
estimation of auctions.

00:03:35.810 --> 00:03:42.560 align:middle line:84%
And mostly Tobias is going to
do that in Wednesday's lecture.

00:03:42.560 --> 00:03:45.020 align:middle line:84%
So I'm going to
start with what's

00:03:45.020 --> 00:03:48.260 align:middle line:84%
not a great model
for applications,

00:03:48.260 --> 00:03:50.720 align:middle line:84%
but it's a great model
for solving the model

00:03:50.720 --> 00:03:52.260 align:middle line:90%
and getting insights from it.

00:03:52.260 --> 00:03:55.510 align:middle line:84%
So it's a special case, but I
will do a lot of my analysis

00:03:55.510 --> 00:03:57.840 align:middle line:84%
in the independent
private values model.

00:03:57.840 --> 00:04:02.720 align:middle line:84%
So here we have bidders
indexed by i equals 1 to n.

00:04:02.720 --> 00:04:05.930 align:middle line:90%
There's one object to be sold.

00:04:05.930 --> 00:04:07.623 align:middle line:84%
So you can think
of this as people,

00:04:07.623 --> 00:04:10.040 align:middle line:84%
they're at a charity fundraiser
and they're auctioning off

00:04:10.040 --> 00:04:10.970 align:middle line:90%
a bottle of wine.

00:04:10.970 --> 00:04:13.790 align:middle line:84%
And whoever wins the auction is
going to take the bottle of wine

00:04:13.790 --> 00:04:16.640 align:middle line:84%
and drink it or
something like that.

00:04:16.640 --> 00:04:21.647 align:middle line:84%
Each bidder observes a signal
si that relates to their value.

00:04:21.647 --> 00:04:23.480 align:middle line:84%
We're going to assume
that these signals are

00:04:23.480 --> 00:04:26.570 align:middle line:90%
independent across bidders.

00:04:26.570 --> 00:04:29.390 align:middle line:84%
The term private values
means that I know

00:04:29.390 --> 00:04:30.980 align:middle line:90%
what the good is worth to me.

00:04:30.980 --> 00:04:33.950 align:middle line:84%
My value is a function only
of my own signal, not of

00:04:33.950 --> 00:04:35.070 align:middle line:90%
everybody else's signal.

00:04:35.070 --> 00:04:37.380 align:middle line:90%
So I know I'm an expert in wine.

00:04:37.380 --> 00:04:38.270 align:middle line:90%
I see the wine.

00:04:38.270 --> 00:04:38.985 align:middle line:90%
I see the label.

00:04:38.985 --> 00:04:40.610 align:middle line:84%
I just know how much
I'm going to enjoy

00:04:40.610 --> 00:04:42.300 align:middle line:90%
drinking that bottle of wine.

00:04:42.300 --> 00:04:47.240 align:middle line:84%
So my value depends
only on my own signal.

00:04:47.240 --> 00:04:49.468 align:middle line:84%
Once you make the
decision that--

00:04:49.468 --> 00:04:52.010 align:middle line:84%
once you have the private values
model, where your value only

00:04:52.010 --> 00:04:55.340 align:middle line:84%
depends on your own signal,
it's without loss of generality

00:04:55.340 --> 00:04:57.800 align:middle line:90%
to say the signal is your value.

00:04:57.800 --> 00:04:59.870 align:middle line:84%
So that's what we're
going to typically do

00:04:59.870 --> 00:05:02.843 align:middle line:84%
is everyone just
observes their own value.

00:05:02.843 --> 00:05:05.010 align:middle line:84%
We're going to assume that
bidders are risk neutral.

00:05:05.010 --> 00:05:06.890 align:middle line:84%
That is, you get a
value of s minus p

00:05:06.890 --> 00:05:09.140 align:middle line:84%
if you win the auction
at a price of p.

00:05:09.140 --> 00:05:11.540 align:middle line:84%
If you were to lose
and be forced to pay p,

00:05:11.540 --> 00:05:13.250 align:middle line:84%
either as an entry
fee or something else,

00:05:13.250 --> 00:05:15.470 align:middle line:84%
then your utility
would be negative p.

00:05:15.470 --> 00:05:18.170 align:middle line:84%
And the bidders are only
going to observe their signal.

00:05:18.170 --> 00:05:21.390 align:middle line:84%
This is also a model that people
use for procurement auctions.

00:05:21.390 --> 00:05:25.310 align:middle line:84%
If you think about it,
you have a government

00:05:25.310 --> 00:05:29.220 align:middle line:84%
is inviting contractors to bid
on repaving Memorial Drive.

00:05:29.220 --> 00:05:32.390 align:middle line:84%
You can think of the s
as the amount of money

00:05:32.390 --> 00:05:36.295 align:middle line:84%
that it will cost the
firm to do the paving job.

00:05:36.295 --> 00:05:39.090 align:middle line:90%


00:05:39.090 --> 00:05:42.270 align:middle line:84%
And s is obviously a
big negative number.

00:05:42.270 --> 00:05:45.580 align:middle line:84%
If you're asked to pave a road,
it will cost you $2.7 million.

00:05:45.580 --> 00:05:48.880 align:middle line:84%
So the s is therefore
negative $2.7 million.

00:05:48.880 --> 00:05:51.588 align:middle line:84%
And then what you're bidding
is you're bidding a price.

00:05:51.588 --> 00:05:53.880 align:middle line:84%
The price is going to be
negative, like the price could

00:05:53.880 --> 00:05:55.560 align:middle line:90%
be negative $3 million.

00:05:55.560 --> 00:06:00.990 align:middle line:84%
And so if the price of getting
the contract is negative $3

00:06:00.990 --> 00:06:03.090 align:middle line:84%
million, your cost is
negative $2.7 million,

00:06:03.090 --> 00:06:09.160 align:middle line:90%
you get $300,000 in profits.

00:06:09.160 --> 00:06:12.470 align:middle line:84%
First auction that's
considered always by theorists,

00:06:12.470 --> 00:06:14.770 align:middle line:84%
not so often used in
practice, is the second price

00:06:14.770 --> 00:06:16.240 align:middle line:90%
sealed bid auction.

00:06:16.240 --> 00:06:19.060 align:middle line:84%
In the second price sealed
bid auction, what you would do

00:06:19.060 --> 00:06:20.740 align:middle line:84%
is you'd have every
contractor say,

00:06:20.740 --> 00:06:22.790 align:middle line:84%
I will pave the road
for $2.5 million.

00:06:22.790 --> 00:06:24.560 align:middle line:90%
I will pave the road for $2.7.

00:06:24.560 --> 00:06:25.760 align:middle line:90%
I would do it for $2.8.

00:06:25.760 --> 00:06:28.730 align:middle line:84%
Everyone just puts their bid
in an envelope, seals it.

00:06:28.730 --> 00:06:29.990 align:middle line:90%
They're all handed in.

00:06:29.990 --> 00:06:31.690 align:middle line:84%
And then on the
day of the auction,

00:06:31.690 --> 00:06:33.530 align:middle line:90%
all the envelopes are opened.

00:06:33.530 --> 00:06:37.432 align:middle line:84%
Whoever has bid,
well, in the bidding

00:06:37.432 --> 00:06:39.640 align:middle line:84%
for a positive price, whoever
bids the highest amount

00:06:39.640 --> 00:06:40.880 align:middle line:90%
is going to win.

00:06:40.880 --> 00:06:42.670 align:middle line:84%
But instead of
paying what they bid,

00:06:42.670 --> 00:06:45.010 align:middle line:90%
they pay the second highest bid.

00:06:45.010 --> 00:06:47.590 align:middle line:84%
So if the we're
bidding for a painting

00:06:47.590 --> 00:06:55.390 align:middle line:84%
and the bids are $2.4 million,
$2.3 million, $2.2 million,

00:06:55.390 --> 00:06:57.160 align:middle line:90%
you open the envelopes.

00:06:57.160 --> 00:06:59.620 align:middle line:84%
This person gets the
good, but they only

00:06:59.620 --> 00:07:04.660 align:middle line:84%
pay the second highest bid
instead of paying what they bid.

00:07:04.660 --> 00:07:05.570 align:middle line:90%
Why do we do that?

00:07:05.570 --> 00:07:09.110 align:middle line:84%
It turns out it becomes a
very easy auction to analyze.

00:07:09.110 --> 00:07:11.920 align:middle line:84%
And so it's a very nice
mechanism in that sense.

00:07:11.920 --> 00:07:15.700 align:middle line:84%
Proposition: in the second
price sealed bid auction,

00:07:15.700 --> 00:07:19.370 align:middle line:84%
it's a weakly dominant strategy
to bid your true value.

00:07:19.370 --> 00:07:21.040 align:middle line:84%
So you don't have to
think strategically

00:07:21.040 --> 00:07:22.270 align:middle line:84%
about what other
people are bidding,

00:07:22.270 --> 00:07:23.728 align:middle line:90%
what's the good worth to them.

00:07:23.728 --> 00:07:25.270 align:middle line:84%
You just have this
dominant strategy,

00:07:25.270 --> 00:07:30.280 align:middle line:84%
which is just to write down your
own value, bid that, and that's

00:07:30.280 --> 00:07:35.020 align:middle line:90%
a dominant strategy equilibrium.

00:07:35.020 --> 00:07:36.490 align:middle line:84%
A good way to
think about that is

00:07:36.490 --> 00:07:38.990 align:middle line:84%
to just think about what are
the deviations you could do?

00:07:38.990 --> 00:07:42.610 align:middle line:90%
So suppose your value is si.

00:07:42.610 --> 00:07:44.290 align:middle line:84%
You consider writing
down something

00:07:44.290 --> 00:07:47.710 align:middle line:84%
that's different from
your value and let b hat

00:07:47.710 --> 00:07:52.180 align:middle line:84%
be the largest value written
down by everybody else.

00:07:52.180 --> 00:07:57.110 align:middle line:84%
There's six possible
orderings of bs and b hat.

00:07:57.110 --> 00:07:59.810 align:middle line:84%
In the middle cases here, I
have the cases where-- sorry,

00:07:59.810 --> 00:08:01.880 align:middle line:84%
in the first top
and bottom cases.

00:08:01.880 --> 00:08:04.575 align:middle line:84%
In the top and bottom
cases, when somebody else

00:08:04.575 --> 00:08:06.200 align:middle line:84%
has written down a
number that's bigger

00:08:06.200 --> 00:08:09.200 align:middle line:84%
than both your value and
the number you wrote down,

00:08:09.200 --> 00:08:12.740 align:middle line:84%
well then you lose whether you
wrote down si or wrote down bi,

00:08:12.740 --> 00:08:14.990 align:middle line:84%
and so your value
is 0 either way.

00:08:14.990 --> 00:08:19.197 align:middle line:84%
The other case is if everyone
else bid lower numbers,

00:08:19.197 --> 00:08:21.530 align:middle line:84%
things that are lower both
than your value and the thing

00:08:21.530 --> 00:08:23.300 align:middle line:84%
you wrote down, in
this case, you're

00:08:23.300 --> 00:08:26.060 align:middle line:84%
going to win the auction
whether you wrote down bi or si

00:08:26.060 --> 00:08:27.867 align:middle line:84%
and you're going to
pay b hat either way.

00:08:27.867 --> 00:08:29.450 align:middle line:84%
So the fact that
you've done something

00:08:29.450 --> 00:08:32.630 align:middle line:84%
different from writing down si
also doesn't make a difference.

00:08:32.630 --> 00:08:35.059 align:middle line:84%
The two cases we're writing
something different from si

00:08:35.059 --> 00:08:38.690 align:middle line:84%
does make a difference
is here and here.

00:08:38.690 --> 00:08:40.487 align:middle line:90%
Suppose that your value is si.

00:08:40.487 --> 00:08:43.070 align:middle line:84%
Someone else wrote down a number
that's bigger than your value

00:08:43.070 --> 00:08:45.018 align:middle line:84%
and you write down
something even bigger.

00:08:45.018 --> 00:08:47.060 align:middle line:84%
Well then if you've written
down your true value,

00:08:47.060 --> 00:08:48.650 align:middle line:90%
you would have lost.

00:08:48.650 --> 00:08:51.740 align:middle line:84%
Now that you win,
you get the object

00:08:51.740 --> 00:08:54.260 align:middle line:84%
and you pay b hat, which is
more than it's worth to you.

00:08:54.260 --> 00:08:56.120 align:middle line:84%
So you end up
regretting that you

00:08:56.120 --> 00:08:59.500 align:middle line:84%
won, because you've bid
something more than it's worth.

00:08:59.500 --> 00:09:04.080 align:middle line:84%
And then the final case is I
would have won if I'd bid si,

00:09:04.080 --> 00:09:06.700 align:middle line:84%
but I write something
lower, and then I lose.

00:09:06.700 --> 00:09:09.510 align:middle line:84%
And so here, instead of
getting utility si minus b hat,

00:09:09.510 --> 00:09:11.140 align:middle line:90%
I get utility 0.

00:09:11.140 --> 00:09:14.460 align:middle line:84%
So in all six cases, I'm weakly
worse off and in two of them

00:09:14.460 --> 00:09:16.150 align:middle line:90%
I'm strictly worse off.

00:09:16.150 --> 00:09:20.833 align:middle line:84%
So just writing down my true
value is an optimal strategy.

00:09:20.833 --> 00:09:23.550 align:middle line:90%


00:09:23.550 --> 00:09:26.400 align:middle line:90%
It's not the unique equilibrium.

00:09:26.400 --> 00:09:29.230 align:middle line:84%
For instance, you could have
one person bid in this model.

00:09:29.230 --> 00:09:32.340 align:middle line:84%
One person bids s upper bar
and everybody else bids 0.

00:09:32.340 --> 00:09:33.930 align:middle line:84%
And then all the
bidders bidding 0

00:09:33.930 --> 00:09:35.613 align:middle line:84%
are happy to bid 0,
because they can't

00:09:35.613 --> 00:09:37.530 align:middle line:84%
win unless they bid s
upper bar, which is more

00:09:37.530 --> 00:09:38.890 align:middle line:90%
than it's worth to them.

00:09:38.890 --> 00:09:41.348 align:middle line:84%
The person bidding s upper bar
is happy to bid s upper bar,

00:09:41.348 --> 00:09:43.380 align:middle line:84%
because he's going to
get it at a price of 0.

00:09:43.380 --> 00:09:45.820 align:middle line:84%
Usually we don't pay
attention to those equilibria.

00:09:45.820 --> 00:09:48.990 align:middle line:84%
So usually we think about
this equilibrium of this game

00:09:48.990 --> 00:09:51.880 align:middle line:84%
where everyone just plays
their dominant strategy.

00:09:51.880 --> 00:09:54.130 align:middle line:90%
And that's what they do.

00:09:54.130 --> 00:09:58.140 align:middle line:84%
It is the unique
symmetric equilibrium

00:09:58.140 --> 00:10:01.880 align:middle line:84%
if you have continuous
distributions.

00:10:01.880 --> 00:10:05.090 align:middle line:84%
So one thing that's nice
about this dominant strategy

00:10:05.090 --> 00:10:07.910 align:middle line:84%
is now it's easy to figure out
how much revenue the seller

00:10:07.910 --> 00:10:09.470 align:middle line:90%
makes from this auction.

00:10:09.470 --> 00:10:11.510 align:middle line:84%
So the amount the
seller makes, I'm

00:10:11.510 --> 00:10:16.520 align:middle line:84%
going to write sn minus 1 colon
n for the n minus first order

00:10:16.520 --> 00:10:19.110 align:middle line:84%
statistic of n draws
from this distribution.

00:10:19.110 --> 00:10:21.360 align:middle line:84%
So this is the n
minus first highest.

00:10:21.360 --> 00:10:24.260 align:middle line:84%
So because whatever
the bids are,

00:10:24.260 --> 00:10:30.920 align:middle line:84%
you always get the second
highest or n minus first lowest

00:10:30.920 --> 00:10:31.800 align:middle line:90%
bid.

00:10:31.800 --> 00:10:34.130 align:middle line:84%
We just need to compute
the expected value

00:10:34.130 --> 00:10:37.510 align:middle line:84%
of this second highest
draw from the distribution.

00:10:37.510 --> 00:10:40.970 align:middle line:84%
And a good way to
think about that

00:10:40.970 --> 00:10:48.830 align:middle line:84%
is, how is it going to be
that the second highest

00:10:48.830 --> 00:10:52.190 align:middle line:90%
bid is exactly $2.3 million?

00:10:52.190 --> 00:10:55.520 align:middle line:84%
The way that's
going to happen is,

00:10:55.520 --> 00:10:59.570 align:middle line:84%
suppose we have one bidder
like bidder number three

00:10:59.570 --> 00:11:03.350 align:middle line:84%
who has a higher value
than this, one bidder who

00:11:03.350 --> 00:11:06.720 align:middle line:84%
bids exactly this or
within dx of this,

00:11:06.720 --> 00:11:11.150 align:middle line:84%
and then you have all the
rest of the bidders down here.

00:11:11.150 --> 00:11:12.650 align:middle line:84%
There are many ways
this can happen.

00:11:12.650 --> 00:11:14.000 align:middle line:84%
It doesn't have to be
bidder three up here

00:11:14.000 --> 00:11:14.790 align:middle line:90%
and bidder seven here.

00:11:14.790 --> 00:11:16.580 align:middle line:84%
It could be bidder four
here and bidder nine here.

00:11:16.580 --> 00:11:18.630 align:middle line:84%
It could be bidder one
here, bidder two here.

00:11:18.630 --> 00:11:21.950 align:middle line:84%
But for this particular
configuration, the probability

00:11:21.950 --> 00:11:24.560 align:middle line:84%
that bidder three is
above this point x

00:11:24.560 --> 00:11:28.820 align:middle line:90%
is 1 minus capital f of x.

00:11:28.820 --> 00:11:31.850 align:middle line:84%
The probability that bidder
seven is in this tiny interval

00:11:31.850 --> 00:11:35.030 align:middle line:90%
is f of x dx.

00:11:35.030 --> 00:11:37.347 align:middle line:84%
Because it has to be an
interval dx around this.

00:11:37.347 --> 00:11:39.680 align:middle line:84%
And then the probability that
all the rest of the people

00:11:39.680 --> 00:11:45.580 align:middle line:84%
are here is f of x
to the n minus 2.

00:11:45.580 --> 00:11:48.508 align:middle line:84%
So the total probability
of a configuration

00:11:48.508 --> 00:11:50.050 align:middle line:84%
like this with the
second highest bid

00:11:50.050 --> 00:11:56.800 align:middle line:84%
is x is just n times n minus
1 times this times this times

00:11:56.800 --> 00:11:57.590 align:middle line:90%
that.

00:11:57.590 --> 00:12:00.880 align:middle line:84%
Because there are n people
who could be the high bidder,

00:12:00.880 --> 00:12:03.740 align:middle line:84%
n minus 1 who could then be
the second highest bidder.

00:12:03.740 --> 00:12:08.830 align:middle line:84%
So this thing here and n minus
1 capital f of x to the n

00:12:08.830 --> 00:12:11.650 align:middle line:84%
minus 2 little f of
x1 minus f of x dx,

00:12:11.650 --> 00:12:15.820 align:middle line:84%
that's the density of
the second highest value.

00:12:15.820 --> 00:12:18.400 align:middle line:84%
And so the expected
second highest value

00:12:18.400 --> 00:12:20.745 align:middle line:84%
is just integrate x
times that density.

00:12:20.745 --> 00:12:23.930 align:middle line:90%


00:12:23.930 --> 00:12:26.780 align:middle line:84%
So just as an example
here, I do this

00:12:26.780 --> 00:12:28.213 align:middle line:90%
for the uniform distribution.

00:12:28.213 --> 00:12:29.630 align:middle line:84%
And the uniform
distribution, this

00:12:29.630 --> 00:12:33.800 align:middle line:84%
says that an auction with n
bidders raises n minus 1 over n

00:12:33.800 --> 00:12:36.590 align:middle line:90%
plus 1 as revenue.

00:12:36.590 --> 00:12:39.140 align:middle line:84%
So the revenue
from a second price

00:12:39.140 --> 00:12:41.600 align:middle line:84%
sealed bid auction goes to
1 as the number of bidders

00:12:41.600 --> 00:12:44.330 align:middle line:84%
goes to infinity, because
the second highest

00:12:44.330 --> 00:12:48.980 align:middle line:84%
value is almost the first value,
which is almost the top anyway.

00:12:48.980 --> 00:12:51.800 align:middle line:84%
And this density
calculation, it's

00:12:51.800 --> 00:12:55.730 align:middle line:84%
an example of just how
you compute a k-th order

00:12:55.730 --> 00:13:00.890 align:middle line:84%
statistic, which is
you have n minus 1

00:13:00.890 --> 00:13:07.380 align:middle line:84%
choose k minus 1 possible groups
of people who can be above x.

00:13:07.380 --> 00:13:10.350 align:middle line:90%
Who can be, sorry, below x.

00:13:10.350 --> 00:13:12.960 align:middle line:84%
f of x to the k minus 1
is then the probability

00:13:12.960 --> 00:13:15.100 align:middle line:84%
that each of them
has a value below x.

00:13:15.100 --> 00:13:17.370 align:middle line:84%
1 minus f of x to the n
minus k is a probability

00:13:17.370 --> 00:13:19.050 align:middle line:90%
that everybody else is above x.

00:13:19.050 --> 00:13:23.040 align:middle line:84%
And then you have f of
x dx is the probability

00:13:23.040 --> 00:13:24.740 align:middle line:84%
that someone has
a value exactly x.

00:13:24.740 --> 00:13:27.930 align:middle line:90%


00:13:27.930 --> 00:13:32.310 align:middle line:84%
And so computing expected
values of auctions.

00:13:32.310 --> 00:13:35.710 align:middle line:84%
Revenues, you're often computing
these order statistics.

00:13:35.710 --> 00:13:38.820 align:middle line:84%
And when the draws are
independent and people bid

00:13:38.820 --> 00:13:43.200 align:middle line:84%
truthfully, that's a fairly
easy calculation to do.

00:13:43.200 --> 00:13:45.300 align:middle line:90%
A second auction that's--

00:13:45.300 --> 00:13:51.170 align:middle line:84%
second price sealed bid auctions
are this nice economic gain,

00:13:51.170 --> 00:13:53.860 align:middle line:84%
nice model, because
they're very simple.

00:13:53.860 --> 00:13:57.350 align:middle line:84%
In practice, we don't see
auctions conducted that way.

00:13:57.350 --> 00:13:59.440 align:middle line:84%
In practice, what
you often see is

00:13:59.440 --> 00:14:02.200 align:middle line:84%
auctions conducted with an
oral ascending bid process

00:14:02.200 --> 00:14:03.203 align:middle line:90%
where you--

00:14:03.203 --> 00:14:04.870 align:middle line:84%
anyway, you probably
haven't been there,

00:14:04.870 --> 00:14:09.472 align:middle line:84%
but you watch people do
auctions on TV for paintings

00:14:09.472 --> 00:14:10.930 align:middle line:84%
and it's always
people with paddles

00:14:10.930 --> 00:14:14.293 align:middle line:84%
up in the air who will bid $1
million, $1.1, do I hear $1.2?

00:14:14.293 --> 00:14:16.210 align:middle line:84%
People just keep raising
their hand every time

00:14:16.210 --> 00:14:17.380 align:middle line:90%
they want to bid higher.

00:14:17.380 --> 00:14:21.580 align:middle line:84%
And then they keep bidding
higher until the guy says,

00:14:21.580 --> 00:14:24.670 align:middle line:84%
going, going, gone, because no
one else is willing to bid more

00:14:24.670 --> 00:14:26.860 align:middle line:90%
than the current bid amount.

00:14:26.860 --> 00:14:28.722 align:middle line:84%
Analyzing that
kind of game where

00:14:28.722 --> 00:14:31.180 align:middle line:84%
people keep raising their hand
would be a very complicated,

00:14:31.180 --> 00:14:32.510 align:middle line:90%
extensive form.

00:14:32.510 --> 00:14:35.590 align:middle line:84%
So what people do instead
is simplify to this what's

00:14:35.590 --> 00:14:37.360 align:middle line:84%
called the button
auction design, which

00:14:37.360 --> 00:14:40.900 align:middle line:84%
is the clock is going
up and the auctioneer

00:14:40.900 --> 00:14:42.760 align:middle line:84%
keeps calling out higher
and higher numbers.

00:14:42.760 --> 00:14:45.460 align:middle line:84%
And you just hold your
finger on the button

00:14:45.460 --> 00:14:48.577 align:middle line:84%
as long as you still want to
buy the good at that price.

00:14:48.577 --> 00:14:50.660 align:middle line:84%
And then once you take
your finger off the button,

00:14:50.660 --> 00:14:52.770 align:middle line:84%
you're out of the bidding and
you've dropped out forever.

00:14:52.770 --> 00:14:54.540 align:middle line:84%
So it's like, who's
in, who's in, who's in.

00:14:54.540 --> 00:14:56.123 align:middle line:84%
And then you just
take your finger off

00:14:56.123 --> 00:14:57.500 align:middle line:90%
and you're out permanently.

00:14:57.500 --> 00:14:59.450 align:middle line:84%
That's nice, because
it converts it

00:14:59.450 --> 00:15:01.730 align:middle line:84%
to a basic one
dimensional strategy

00:15:01.730 --> 00:15:04.760 align:middle line:84%
space, which is I just choose
at what point do I drop out

00:15:04.760 --> 00:15:05.440 align:middle line:90%
of the auction?

00:15:05.440 --> 00:15:09.370 align:middle line:90%


00:15:09.370 --> 00:15:11.440 align:middle line:84%
Thinking about that
game of at what point

00:15:11.440 --> 00:15:13.640 align:middle line:84%
or if I was giving
instructions to a computer,

00:15:13.640 --> 00:15:16.930 align:middle line:84%
at what point should you
drop out of the bidding?

00:15:16.930 --> 00:15:18.820 align:middle line:84%
It's clear that in
some sense, this game

00:15:18.820 --> 00:15:21.400 align:middle line:84%
is the second price
sealed bid auction, just

00:15:21.400 --> 00:15:22.700 align:middle line:90%
in a different form.

00:15:22.700 --> 00:15:24.790 align:middle line:84%
So a perfect
Bayesian equilibrium

00:15:24.790 --> 00:15:26.440 align:middle line:84%
of this button
auction model is just

00:15:26.440 --> 00:15:31.750 align:middle line:84%
everybody drops out
when the auctioneer gets

00:15:31.750 --> 00:15:32.810 align:middle line:90%
to their true value.

00:15:32.810 --> 00:15:37.180 align:middle line:84%
So as long as he's saying if
the good is worth $2.4 million

00:15:37.180 --> 00:15:39.962 align:middle line:84%
to you, as long as he's
saying $2 million, $2.1, $2.3,

00:15:39.962 --> 00:15:41.420 align:middle line:84%
you keep your finger
on the button.

00:15:41.420 --> 00:15:44.087 align:middle line:84%
And as soon as he gets $2.4, you
take your finger off the button

00:15:44.087 --> 00:15:45.680 align:middle line:84%
and say, I don't
want it anymore.

00:15:45.680 --> 00:15:51.400 align:middle line:90%


00:15:51.400 --> 00:15:52.638 align:middle line:90%
Why is this true?

00:15:52.638 --> 00:15:54.430 align:middle line:84%
I think this one is
actually it's even more

00:15:54.430 --> 00:15:57.280 align:middle line:84%
obvious than the second
price sealed bid auction.

00:15:57.280 --> 00:15:58.610 align:middle line:90%
What's my dominant strategy?

00:15:58.610 --> 00:16:02.150 align:middle line:84%
As long as I want to win,
I keep saying I'm in.

00:16:02.150 --> 00:16:04.510 align:middle line:84%
As soon as I don't want to
pay what's being charged,

00:16:04.510 --> 00:16:06.370 align:middle line:90%
I drop out.

00:16:06.370 --> 00:16:09.050 align:middle line:84%
So it's the same argument as a
second price sealed bid auction.

00:16:09.050 --> 00:16:11.985 align:middle line:84%
Dropping out earlier
could only make

00:16:11.985 --> 00:16:14.110 align:middle line:84%
me lose something that I
would want to have bought.

00:16:14.110 --> 00:16:17.500 align:middle line:84%
And bidding past my
value, all I can do

00:16:17.500 --> 00:16:20.870 align:middle line:84%
is lose and end up paying more
than I wanted to get for it.

00:16:20.870 --> 00:16:25.160 align:middle line:90%
So the game is still the same.

00:16:25.160 --> 00:16:26.955 align:middle line:90%
We get the second highest price.

00:16:26.955 --> 00:16:30.990 align:middle line:90%


00:16:30.990 --> 00:16:33.480 align:middle line:84%
In practice, what's
funny is if you

00:16:33.480 --> 00:16:37.710 align:middle line:84%
run second price sealed
bid auction models,

00:16:37.710 --> 00:16:39.780 align:middle line:90%
people often get it wrong.

00:16:39.780 --> 00:16:41.550 align:middle line:84%
People understand that
I won't actually--

00:16:41.550 --> 00:16:44.710 align:middle line:84%
people understand I won't
actually need to pay what I bid.

00:16:44.710 --> 00:16:46.780 align:middle line:84%
I'll probably have to
pay something less.

00:16:46.780 --> 00:16:49.110 align:middle line:84%
They don't do that full
consideration of the six cases

00:16:49.110 --> 00:16:51.820 align:middle line:84%
and say, OK, I should still
bid exactly what it's worth.

00:16:51.820 --> 00:16:54.820 align:middle line:84%
And you will see in second price
experiments, people over bid

00:16:54.820 --> 00:16:56.320 align:middle line:84%
in second price
sealed bid auctions.

00:16:56.320 --> 00:16:58.352 align:middle line:84%
They realize, OK, I'm
probably not going

00:16:58.352 --> 00:17:00.060 align:middle line:84%
to have to pay what
I bid, so therefore I

00:17:00.060 --> 00:17:02.160 align:middle line:84%
can bid more than it's
actually worth to me,

00:17:02.160 --> 00:17:03.780 align:middle line:84%
and I probably won't
have to pay that.

00:17:03.780 --> 00:17:08.910 align:middle line:84%
Somehow the conditioning
logic doesn't make it through.

00:17:08.910 --> 00:17:13.319 align:middle line:84%
But in practice, I would
say in practice people

00:17:13.319 --> 00:17:16.760 align:middle line:90%
will tend to do first price--

00:17:16.760 --> 00:17:18.470 align:middle line:84%
will tend to do
auctions of this variety

00:17:18.470 --> 00:17:20.470 align:middle line:84%
rather than the second
price sealed bid auction.

00:17:20.470 --> 00:17:22.490 align:middle line:84%
One thing that is
different about the auction

00:17:22.490 --> 00:17:23.990 align:middle line:84%
from the auctioneer's
perspective

00:17:23.990 --> 00:17:28.190 align:middle line:84%
is the information that's
revealed about the bids.

00:17:28.190 --> 00:17:31.400 align:middle line:84%
In this auction, when
you open the envelopes,

00:17:31.400 --> 00:17:34.160 align:middle line:84%
you learn what the good
was worth to everyone,

00:17:34.160 --> 00:17:37.010 align:middle line:84%
and you may learn
how much surplus

00:17:37.010 --> 00:17:39.260 align:middle line:84%
went to the leading bidder,
because the second highest

00:17:39.260 --> 00:17:42.380 align:middle line:84%
bidder had a value much
below the highest bidder.

00:17:42.380 --> 00:17:45.220 align:middle line:84%
Whereas in this auction,
you never learn.

00:17:45.220 --> 00:17:46.970 align:middle line:84%
You learn when everybody
else drops out.

00:17:46.970 --> 00:17:49.263 align:middle line:84%
You never learn the value
of the highest bidder.

00:17:49.263 --> 00:17:50.180 align:middle line:90%
There were some cases.

00:17:50.180 --> 00:17:52.280 align:middle line:84%
There was a famous
spectrum auction

00:17:52.280 --> 00:17:54.020 align:middle line:84%
case where they
were auctioning off

00:17:54.020 --> 00:17:55.892 align:middle line:84%
I think it was cellular
telephone service,

00:17:55.892 --> 00:17:57.350 align:middle line:84%
right to conduct
cellular telephone

00:17:57.350 --> 00:18:00.140 align:middle line:84%
service in some small
town in New Zealand

00:18:00.140 --> 00:18:01.910 align:middle line:84%
that basically only
one person wanted

00:18:01.910 --> 00:18:03.470 align:middle line:90%
to provide the service there.

00:18:03.470 --> 00:18:05.798 align:middle line:90%
And I'll make up these numbers.

00:18:05.798 --> 00:18:06.840 align:middle line:90%
They're completely wrong.

00:18:06.840 --> 00:18:11.450 align:middle line:84%
But something like the high
first person submitted $37

00:18:11.450 --> 00:18:14.760 align:middle line:84%
million and the second one
submitted $15,000 and then

00:18:14.760 --> 00:18:16.272 align:middle line:90%
everyone else submitted 0.

00:18:16.272 --> 00:18:17.730 align:middle line:84%
And then they open
up the envelopes

00:18:17.730 --> 00:18:20.250 align:middle line:84%
and they're like, OK, your
brilliant auction design

00:18:20.250 --> 00:18:22.200 align:middle line:84%
says we give it to
the bidder number

00:18:22.200 --> 00:18:23.880 align:middle line:84%
one, who is willing
to pay $37 million.

00:18:23.880 --> 00:18:26.820 align:middle line:84%
We charge them $15,000
and everyone's like,

00:18:26.820 --> 00:18:29.290 align:middle line:84%
that was the worst
auction design in history.

00:18:29.290 --> 00:18:31.150 align:middle line:84%
How could you have
recommended that?

00:18:31.150 --> 00:18:33.870 align:middle line:84%
Obviously, if we'd done
the oral ascending auction,

00:18:33.870 --> 00:18:37.530 align:middle line:84%
all we would have seen is that
only two people show up and one

00:18:37.530 --> 00:18:39.080 align:middle line:84%
of them puts his
hand down at 15,000.

00:18:39.080 --> 00:18:41.247 align:middle line:84%
And we're like, OK, it's
not worth providing service

00:18:41.247 --> 00:18:42.450 align:middle line:90%
in this town.

00:18:42.450 --> 00:18:44.590 align:middle line:84%
That was a reasonable
price that we got.

00:18:44.590 --> 00:18:49.260 align:middle line:84%
And so in practice that ex-post
embarrassment of the auctioneer

00:18:49.260 --> 00:18:51.990 align:middle line:84%
may be a factor that leads
us not to do the second price

00:18:51.990 --> 00:18:53.126 align:middle line:90%
sealed bid mechanism.

00:18:53.126 --> 00:19:01.670 align:middle line:90%


00:19:01.670 --> 00:19:06.350 align:middle line:84%
Another mechanism that we see
even more often in practice

00:19:06.350 --> 00:19:09.740 align:middle line:84%
is the first price
sealed bid mechanism.

00:19:09.740 --> 00:19:11.870 align:middle line:84%
So the first price
sealed bid mechanism

00:19:11.870 --> 00:19:13.910 align:middle line:84%
would be like the
second price sealed bid.

00:19:13.910 --> 00:19:16.050 align:middle line:84%
You're running your
procurement auction.

00:19:16.050 --> 00:19:19.400 align:middle line:84%
You ask all the bidders
to bid what price

00:19:19.400 --> 00:19:21.930 align:middle line:84%
you would need to give them
to get them to pave the road.

00:19:21.930 --> 00:19:23.720 align:middle line:90%
They all submit their bids.

00:19:23.720 --> 00:19:28.550 align:middle line:84%
And then the highest bidder
wins and actually pays the bid.

00:19:28.550 --> 00:19:30.768 align:middle line:84%
Or if we're buying
something, I write down

00:19:30.768 --> 00:19:32.810 align:middle line:84%
I'm willing to pay $2.4
million for the painting.

00:19:32.810 --> 00:19:35.310 align:middle line:84%
Someone else writes
down $2.3, $2.2.

00:19:35.310 --> 00:19:36.420 align:middle line:90%
We open the envelopes.

00:19:36.420 --> 00:19:38.850 align:middle line:84%
If I wrote down, I'm
willing to pay $2.4 million,

00:19:38.850 --> 00:19:40.615 align:middle line:90%
you charge me $2.4 million.

00:19:40.615 --> 00:19:43.600 align:middle line:90%


00:19:43.600 --> 00:19:45.730 align:middle line:84%
What's the equilibrium
of this game?

00:19:45.730 --> 00:19:48.590 align:middle line:84%
Here this is a game where
you have to shade your bids.

00:19:48.590 --> 00:19:50.980 align:middle line:84%
You can't bid what the
good is truly worth to you,

00:19:50.980 --> 00:19:54.250 align:middle line:84%
because sometimes bidding
what the good is worth to you

00:19:54.250 --> 00:19:57.280 align:middle line:90%
is a weakly dominated strategy.

00:19:57.280 --> 00:20:00.100 align:middle line:84%
If I'm willing to pay
exactly $2.4 million,

00:20:00.100 --> 00:20:02.090 align:middle line:84%
at any higher price,
I wouldn't want it.

00:20:02.090 --> 00:20:06.830 align:middle line:84%
If I bid $2.4 million, then
if I lose, I get 0 utility.

00:20:06.830 --> 00:20:09.400 align:middle line:84%
And if I win, I get 0
utility, because I've

00:20:09.400 --> 00:20:11.840 align:middle line:84%
bid exactly everything that
the good was worth to me.

00:20:11.840 --> 00:20:13.600 align:middle line:90%
I get 0 surplus.

00:20:13.600 --> 00:20:14.620 align:middle line:90%
So what do you do?

00:20:14.620 --> 00:20:18.400 align:middle line:84%
It's like monopoly pricing
where you shade your bid

00:20:18.400 --> 00:20:23.080 align:middle line:84%
and you decide, I'm going to
bid less than my true value.

00:20:23.080 --> 00:20:26.110 align:middle line:84%
As I go further and further
down below my true value,

00:20:26.110 --> 00:20:29.710 align:middle line:84%
I get more profit if I
am chosen as the winner,

00:20:29.710 --> 00:20:31.700 align:middle line:84%
but it's less and less
likely I'm going to win.

00:20:31.700 --> 00:20:33.370 align:middle line:84%
So it's kind of
like the monopolist

00:20:33.370 --> 00:20:34.760 align:middle line:90%
raising price above cost.

00:20:34.760 --> 00:20:37.065 align:middle line:84%
I get more and more profit
if I do make the sale,

00:20:37.065 --> 00:20:39.190 align:middle line:84%
but it's less and less
likely that I make the sale.

00:20:39.190 --> 00:20:41.320 align:middle line:84%
And you make that trade
off of probability

00:20:41.320 --> 00:20:46.970 align:middle line:84%
of winning times surplus
versus surplus if I win.

00:20:46.970 --> 00:20:50.490 align:middle line:84%
So let's think about what the
equilibrium would look like.

00:20:50.490 --> 00:20:52.940 align:middle line:84%
So suppose we had a
symmetric equilibrium.

00:20:52.940 --> 00:20:55.950 align:middle line:84%
Everyone's using these
strictly increasing strategies.

00:20:55.950 --> 00:20:56.720 align:middle line:90%
b star of s.

00:20:56.720 --> 00:21:01.880 align:middle line:84%
The higher is my value or
signal s, the higher I bid.

00:21:01.880 --> 00:21:03.150 align:middle line:90%
My payoff.

00:21:03.150 --> 00:21:09.050 align:middle line:84%
If I bid bi and everyone else
uses b star is I get s minus bi

00:21:09.050 --> 00:21:10.620 align:middle line:90%
is my prize.

00:21:10.620 --> 00:21:18.860 align:middle line:84%
I get that prize if everybody
else bids less than b star of sj

00:21:18.860 --> 00:21:20.660 align:middle line:90%
is less than bi for all j.

00:21:20.660 --> 00:21:25.340 align:middle line:84%
So I win if everybody else bids
less than the amount that I bid.

00:21:25.340 --> 00:21:28.430 align:middle line:84%
So that tells me that
maximization problem

00:21:28.430 --> 00:21:30.050 align:middle line:84%
would be that my
optimal bid has to be

00:21:30.050 --> 00:21:37.880 align:middle line:84%
the maximizer of si minus
bi times f to the n minus 1.

00:21:37.880 --> 00:21:45.980 align:middle line:84%
So the probability
that b star of sj

00:21:45.980 --> 00:21:49.850 align:middle line:84%
is less than or equal to
bi is just the probability

00:21:49.850 --> 00:21:57.200 align:middle line:84%
that sj is less than or equal
to b star inverse of bi.

00:21:57.200 --> 00:21:59.690 align:middle line:84%
So the probability that
everybody else's signal

00:21:59.690 --> 00:22:07.880 align:middle line:84%
is below b star inverse of bi is
just f of b star inverse of bi

00:22:07.880 --> 00:22:11.764 align:middle line:90%
raised to the n minus 1 power.

00:22:11.764 --> 00:22:15.200 align:middle line:84%
And a trick for simplifying
the analysis of this

00:22:15.200 --> 00:22:16.757 align:middle line:84%
that you would think
shouldn't work,

00:22:16.757 --> 00:22:19.340 align:middle line:84%
but this is kind of like what
we do in mechanism design often,

00:22:19.340 --> 00:22:23.690 align:middle line:84%
is instead of thinking about
people choosing their bid,

00:22:23.690 --> 00:22:29.680 align:middle line:84%
think of people choosing
pretending to be some other type

00:22:29.680 --> 00:22:33.220 align:middle line:84%
and bidding like some other
person with some other value

00:22:33.220 --> 00:22:35.380 align:middle line:90%
bids in this.

00:22:35.380 --> 00:22:40.380 align:middle line:84%
So if I'm thinking about what
type s do I want to imitate?

00:22:40.380 --> 00:22:44.850 align:middle line:84%
I'm then going to imitate type
s by choosing b star of s.

00:22:44.850 --> 00:22:47.250 align:middle line:84%
And then my value is
going to be my price.

00:22:47.250 --> 00:22:48.420 align:middle line:90%
I'm going to win s.

00:22:48.420 --> 00:22:51.450 align:middle line:84%
I'm going to get a payoff
of s minus b star of s

00:22:51.450 --> 00:22:53.770 align:middle line:84%
if everyone else's
value is less than s.

00:22:53.770 --> 00:22:56.250 align:middle line:84%
So if I bid like the
bidder who has type

00:22:56.250 --> 00:23:00.430 align:middle line:84%
s, then I win whenever everybody
else's type is less than s.

00:23:00.430 --> 00:23:02.790 align:middle line:84%
And so I've eliminated
this inverse function here,

00:23:02.790 --> 00:23:04.890 align:middle line:84%
and I've got my
payoff function I'm

00:23:04.890 --> 00:23:08.370 align:middle line:84%
trying to maximize is s
minus b star of s times

00:23:08.370 --> 00:23:11.900 align:middle line:90%
f to the n minus 1 of s.

00:23:11.900 --> 00:23:13.580 align:middle line:84%
So on the bottom
line of that screen,

00:23:13.580 --> 00:23:15.350 align:middle line:84%
I've taken the first
order condition

00:23:15.350 --> 00:23:17.575 align:middle line:84%
differentiating this
with respect to s.

00:23:17.575 --> 00:23:20.310 align:middle line:90%


00:23:20.310 --> 00:23:22.200 align:middle line:84%
Differentiating this
with respect to s

00:23:22.200 --> 00:23:25.880 align:middle line:84%
and setting it equal
to 0 at s equals si.

00:23:25.880 --> 00:23:28.670 align:middle line:84%
And so the derivative of
this with respect to s

00:23:28.670 --> 00:23:33.530 align:middle line:84%
is this term times the
derivative of this one, which

00:23:33.530 --> 00:23:36.980 align:middle line:84%
is n minus 1 f to
the n minus 2 of si

00:23:36.980 --> 00:23:40.685 align:middle line:84%
times little f of si
and then plus this times

00:23:40.685 --> 00:23:42.560 align:middle line:84%
the derivative of this,
which is just minus b

00:23:42.560 --> 00:23:44.960 align:middle line:90%
star prime evaluated at si.

00:23:44.960 --> 00:23:48.710 align:middle line:84%
So that's the first order
condition for my maximization

00:23:48.710 --> 00:23:51.290 align:middle line:84%
when I'm thinking about
which type do I want to copy

00:23:51.290 --> 00:23:55.170 align:middle line:84%
and noting that the type
I copy has to be me.

00:23:55.170 --> 00:23:59.770 align:middle line:84%
So the trick here is that
I know the equilibrium.

00:23:59.770 --> 00:24:04.200 align:middle line:84%
I know the equilibrium
is s star equals si.

00:24:04.200 --> 00:24:07.620 align:middle line:84%
And so because you know the
equilibrium is the identity,

00:24:07.620 --> 00:24:09.450 align:middle line:84%
that simplifies
what the expression

00:24:09.450 --> 00:24:14.450 align:middle line:84%
is for the first order condition
evaluated at the equilibrium.

00:24:14.450 --> 00:24:15.980 align:middle line:84%
And now in the
next three slides,

00:24:15.980 --> 00:24:19.105 align:middle line:84%
I'm going to do three
different rewritings of this.

00:24:19.105 --> 00:24:21.980 align:middle line:90%


00:24:21.980 --> 00:24:25.720 align:middle line:84%
One rewriting I'm
going to do is just.

00:24:25.720 --> 00:24:28.690 align:middle line:84%
Think of myself as
solving this for the bid.

00:24:28.690 --> 00:24:31.960 align:middle line:84%
So I'm going to solve
this equation for b star,

00:24:31.960 --> 00:24:34.750 align:middle line:84%
and I'm going to do that by
just taking this expression b

00:24:34.750 --> 00:24:38.980 align:middle line:84%
star and n minus 1 f to
the n minus 2 little f,

00:24:38.980 --> 00:24:43.210 align:middle line:84%
move it to the other side,
and then divide by this

00:24:43.210 --> 00:24:45.050 align:middle line:90%
and see what's left.

00:24:45.050 --> 00:24:48.430 align:middle line:84%
And what you get
is the optimal bid

00:24:48.430 --> 00:24:53.410 align:middle line:84%
is your true value
minus a markdown.

00:24:53.410 --> 00:24:59.800 align:middle line:84%
So this is an expression for
how much you shade your bid.

00:24:59.800 --> 00:25:02.410 align:middle line:84%
If I look at the
numerator, you'll

00:25:02.410 --> 00:25:04.840 align:middle line:84%
see that the numerator of
this f to the n minus 1

00:25:04.840 --> 00:25:07.330 align:middle line:84%
of si, that's just
the probability

00:25:07.330 --> 00:25:10.942 align:middle line:84%
that everyone else
bids less than I bid.

00:25:10.942 --> 00:25:13.150 align:middle line:84%
Because that's the probability
that everyone else has

00:25:13.150 --> 00:25:15.460 align:middle line:90%
a lower type than I do.

00:25:15.460 --> 00:25:18.340 align:middle line:84%
So this is the probability
that everyone else

00:25:18.340 --> 00:25:22.330 align:middle line:84%
bids less than what I'm
bidding in equilibrium.

00:25:22.330 --> 00:25:25.390 align:middle line:84%
And then the denominator
is just the derivative

00:25:25.390 --> 00:25:27.920 align:middle line:84%
of the numerator with a
change of variables formula.

00:25:27.920 --> 00:25:31.580 align:middle line:84%
So you differentiate this
g with respect to this.

00:25:31.580 --> 00:25:32.863 align:middle line:90%
This is what you get.

00:25:32.863 --> 00:25:35.530 align:middle line:84%
And then you have 1 over b star
prime from a change of variables

00:25:35.530 --> 00:25:36.500 align:middle line:90%
formula.

00:25:36.500 --> 00:25:42.400 align:middle line:84%
So what we get is that what
you do in a second price

00:25:42.400 --> 00:25:45.140 align:middle line:84%
sealed bid auction is
you mark down your bid.

00:25:45.140 --> 00:25:50.260 align:middle line:84%
You mark it down by the ratio of
the CDF of the bid distribution,

00:25:50.260 --> 00:25:53.890 align:middle line:84%
the highest bid distribution
evaluated at si,

00:25:53.890 --> 00:25:59.020 align:middle line:84%
divided by the PDF of the
highest bid distribution.

00:25:59.020 --> 00:26:02.300 align:middle line:84%
So when do you shade
your bids more?

00:26:02.300 --> 00:26:04.550 align:middle line:84%
You're more aggressive
in shading your bids

00:26:04.550 --> 00:26:07.270 align:middle line:84%
if the probability
of winning is higher

00:26:07.270 --> 00:26:11.860 align:middle line:84%
and the density of the rival
bid distribution is lower.

00:26:11.860 --> 00:26:15.730 align:middle line:84%
Because this is kind of
like an inverse elasticity

00:26:15.730 --> 00:26:17.470 align:middle line:90%
rule for markups.

00:26:17.470 --> 00:26:22.900 align:middle line:84%
The more bidders there who are
bidding around almost exactly

00:26:22.900 --> 00:26:26.132 align:middle line:84%
b star of si, the more you
don't want to shade your bid,

00:26:26.132 --> 00:26:28.340 align:middle line:84%
because if you shade your
bid, you're likely to lose.

00:26:28.340 --> 00:26:31.630 align:middle line:84%
But if this density is
low, then every extra bit

00:26:31.630 --> 00:26:33.220 align:middle line:84%
of shading you do
has very little--

00:26:33.220 --> 00:26:34.870 align:middle line:84%
there's very little
demand elasticity.

00:26:34.870 --> 00:26:37.287 align:middle line:84%
There's very little impact on
your probability of winning.

00:26:37.287 --> 00:26:39.140 align:middle line:84%
So then you shade
more aggressively.

00:26:39.140 --> 00:26:44.410 align:middle line:84%
And so bid shading is based
on how likely you are to win,

00:26:44.410 --> 00:26:46.210 align:middle line:84%
which gives you the
inframarginal gains

00:26:46.210 --> 00:26:48.170 align:middle line:90%
from lowering the bid.

00:26:48.170 --> 00:26:51.740 align:middle line:84%
And then the g is what's the
increased probability of losing.

00:26:51.740 --> 00:26:57.040 align:middle line:84%
And so I mark down
based on those ratios.

00:26:57.040 --> 00:27:00.050 align:middle line:84%
And this expression, I did
it because Tobias is going

00:27:00.050 --> 00:27:01.310 align:middle line:90%
to be lecturing on Wednesday.

00:27:01.310 --> 00:27:04.100 align:middle line:84%
This is also a
very, very big part

00:27:04.100 --> 00:27:06.410 align:middle line:84%
of the structural estimation
of auction models,

00:27:06.410 --> 00:27:12.240 align:middle line:84%
because this is just the CDF
of the rival bid distribution.

00:27:12.240 --> 00:27:14.160 align:middle line:84%
This is the PDF of the
rival bid distribution.

00:27:14.160 --> 00:27:16.170 align:middle line:90%
These are estimable objects.

00:27:16.170 --> 00:27:18.890 align:middle line:84%
That basic insight of structural
estimation of auctions

00:27:18.890 --> 00:27:22.590 align:middle line:84%
is this is observable, this is
observable, this is observable.

00:27:22.590 --> 00:27:26.180 align:middle line:84%
So that's how you can
back out people's values.

00:27:26.180 --> 00:27:31.010 align:middle line:84%
Anyway, Tobias will do that in
much more detail on Wednesday.

00:27:31.010 --> 00:27:33.510 align:middle line:84%
Second thing I'm going to do
with that first order condition

00:27:33.510 --> 00:27:35.440 align:middle line:84%
is I'm actually going
to solve this auction.

00:27:35.440 --> 00:27:37.648 align:middle line:84%
And again, this is something
that it should not work,

00:27:37.648 --> 00:27:41.280 align:middle line:84%
but the model is elegantly
designed so that it does work.

00:27:41.280 --> 00:27:44.790 align:middle line:84%
So this was our first
order condition that

00:27:44.790 --> 00:27:47.320 align:middle line:90%
determined the optimal bid.

00:27:47.320 --> 00:27:48.970 align:middle line:84%
I'm going to rearrange
it by putting

00:27:48.970 --> 00:27:51.320 align:middle line:84%
all the things with negative
signs on the left side.

00:27:51.320 --> 00:27:53.470 align:middle line:84%
So I put the b star prime
term on the left side,

00:27:53.470 --> 00:27:57.190 align:middle line:84%
and I put this b star times
this stuff on the left side.

00:27:57.190 --> 00:28:02.560 align:middle line:84%
So I get b star of si
times this order statistic

00:28:02.560 --> 00:28:09.220 align:middle line:84%
plus b star prime times that CDF
equals si times this density.

00:28:09.220 --> 00:28:12.430 align:middle line:84%
And then you look at that
expression and you're like, wow,

00:28:12.430 --> 00:28:15.610 align:middle line:84%
I can integrate
both sides of that.

00:28:15.610 --> 00:28:18.260 align:middle line:84%
The left side is an
exact derivative.

00:28:18.260 --> 00:28:19.910 align:middle line:84%
It's a derivative
of this expression,

00:28:19.910 --> 00:28:22.540 align:middle line:84%
b star times f to the
n minus 1, because this

00:28:22.540 --> 00:28:25.880 align:middle line:84%
is b star times the derivative
of f to the n minus 1

00:28:25.880 --> 00:28:28.660 align:middle line:84%
and this is f of n minus
1 times b star prime.

00:28:28.660 --> 00:28:31.900 align:middle line:84%
So b star times f
to the n minus 1

00:28:31.900 --> 00:28:35.500 align:middle line:84%
is the integral from
s lower bar to si

00:28:35.500 --> 00:28:41.050 align:middle line:84%
of this density
on the right side.

00:28:41.050 --> 00:28:44.770 align:middle line:84%
And then again,
skipping steps, you

00:28:44.770 --> 00:28:48.020 align:middle line:84%
can integrate this expression
on the right side by parts.

00:28:48.020 --> 00:28:50.170 align:middle line:84%
That's a trick someone
found a while ago.

00:28:50.170 --> 00:28:52.390 align:middle line:84%
And you can get a closed
form for expression,

00:28:52.390 --> 00:28:56.560 align:middle line:84%
which is your bid is
your markup, your bid is

00:28:56.560 --> 00:29:00.100 align:middle line:84%
your value minus this markdown,
which is the integral from s

00:29:00.100 --> 00:29:04.240 align:middle line:84%
bar to si f to the n minus
1 of x ex over capital f

00:29:04.240 --> 00:29:06.910 align:middle line:90%
to the n minus 1 of s.

00:29:06.910 --> 00:29:12.383 align:middle line:84%
So this first price sealed
bid auction is solvable.

00:29:12.383 --> 00:29:13.800 align:middle line:84%
The only thing you
need to plug in

00:29:13.800 --> 00:29:16.270 align:middle line:84%
is what is the
distribution of the values.

00:29:16.270 --> 00:29:17.680 align:middle line:90%
Is it a uniform distribution?

00:29:17.680 --> 00:29:19.630 align:middle line:84%
Is it an exponential
distribution?

00:29:19.630 --> 00:29:21.060 align:middle line:84%
Any distribution
for which you can

00:29:21.060 --> 00:29:23.700 align:middle line:84%
do this integral of
f to the n minus 1,

00:29:23.700 --> 00:29:25.950 align:middle line:84%
you can just get a nice
closed form solution

00:29:25.950 --> 00:29:28.680 align:middle line:90%
for what an auction will be.

00:29:28.680 --> 00:29:34.350 align:middle line:84%
For instance, down here, I did
it for the uniform distribution.

00:29:34.350 --> 00:29:38.520 align:middle line:84%
In the uniform distribution,
f of x is just x.

00:29:38.520 --> 00:29:41.340 align:middle line:84%
And so it's just the integral
x to the n minus 1 dx.

00:29:41.340 --> 00:29:44.310 align:middle line:84%
That integrates to
x to the n over n.

00:29:44.310 --> 00:29:45.930 align:middle line:84%
You evaluate that
and this tells me

00:29:45.930 --> 00:29:48.690 align:middle line:84%
that the optimal bid with
uniform distributions

00:29:48.690 --> 00:29:52.080 align:middle line:84%
is n minus 1 over
n times your value.

00:29:52.080 --> 00:29:54.660 align:middle line:84%
So as the number of
bidders gets large,

00:29:54.660 --> 00:29:56.363 align:middle line:84%
you're always
shading your value.

00:29:56.363 --> 00:29:57.780 align:middle line:84%
And with the uniform
distribution,

00:29:57.780 --> 00:29:59.820 align:middle line:84%
you're shading your
value in a linear way.

00:29:59.820 --> 00:30:02.950 align:middle line:84%
With n bidders, you just bid n
minus 1 over n times your value.

00:30:02.950 --> 00:30:06.360 align:middle line:84%
So if n is two, you bid
half your value. n is 3,

00:30:06.360 --> 00:30:08.250 align:middle line:90%
you bid 2/3 of your value.

00:30:08.250 --> 00:30:10.925 align:middle line:84%
n is 10, you bid
90% of your value.

00:30:10.925 --> 00:30:13.690 align:middle line:90%


00:30:13.690 --> 00:30:18.290 align:middle line:84%
But it's nothing special about
the uniform distribution.

00:30:18.290 --> 00:30:20.970 align:middle line:84%
You can solve this model
however you do this.

00:30:20.970 --> 00:30:28.230 align:middle line:90%


00:30:28.230 --> 00:30:32.220 align:middle line:84%
Another thing that
you get from this

00:30:32.220 --> 00:30:35.250 align:middle line:84%
is a proposition that
helps you understand

00:30:35.250 --> 00:30:37.360 align:middle line:84%
why the auction raised
the revenue it does.

00:30:37.360 --> 00:30:40.710 align:middle line:84%
The optimal bid expression I
wrote down on the previous page

00:30:40.710 --> 00:30:44.160 align:middle line:84%
is just I bid the
expected second highest

00:30:44.160 --> 00:30:47.010 align:middle line:84%
value conditional on
having the highest value.

00:30:47.010 --> 00:30:48.850 align:middle line:90%
So I know my signal.

00:30:48.850 --> 00:30:50.320 align:middle line:90%
I do the thought experiment.

00:30:50.320 --> 00:30:53.130 align:middle line:84%
If I did have the highest
value, so everyone else's value

00:30:53.130 --> 00:30:57.370 align:middle line:84%
was less than mine, what would
be the second highest value?

00:30:57.370 --> 00:30:59.345 align:middle line:90%
I bid the expectation of that.

00:30:59.345 --> 00:31:04.120 align:middle line:90%


00:31:04.120 --> 00:31:05.120 align:middle line:90%
Why is that true?

00:31:05.120 --> 00:31:07.120 align:middle line:84%
I don't have great
intuition, but it's

00:31:07.120 --> 00:31:09.500 align:middle line:90%
easy to see it mathematically.

00:31:09.500 --> 00:31:15.660 align:middle line:84%
So in the previous slide, I
had this expression for the--

00:31:15.660 --> 00:31:16.500 align:middle line:90%
I had this thing.

00:31:16.500 --> 00:31:18.490 align:middle line:84%
I recognized both
sides were derivatives,

00:31:18.490 --> 00:31:22.410 align:middle line:84%
and I got this expression for
b star of s as an integral.

00:31:22.410 --> 00:31:26.430 align:middle line:84%
So that gives me b star
of s is this integral

00:31:26.430 --> 00:31:30.180 align:middle line:84%
of this density on the top and f
to the n minus 1 on the bottom.

00:31:30.180 --> 00:31:32.490 align:middle line:84%
But if you look at
what this density is,

00:31:32.490 --> 00:31:36.270 align:middle line:84%
n minus 1 f to the n
minus 2 little f of x dx,

00:31:36.270 --> 00:31:40.110 align:middle line:84%
that's the density of
the highest of n minus 1

00:31:40.110 --> 00:31:42.660 align:middle line:90%
draws from f.

00:31:42.660 --> 00:31:47.220 align:middle line:84%
And so I'm integrating x times
the density of the highest of n

00:31:47.220 --> 00:31:51.690 align:middle line:84%
minus 1 draws from x from
s lower bar up to capital

00:31:51.690 --> 00:31:55.270 align:middle line:84%
s, and then I'm dividing
by f to the n minus 1 of x.

00:31:55.270 --> 00:31:57.570 align:middle line:84%
So when I divide by f
to the n minus 1 of x,

00:31:57.570 --> 00:32:02.100 align:middle line:84%
this is giving me this density
conditional on the highest

00:32:02.100 --> 00:32:04.440 align:middle line:90%
value being less than si.

00:32:04.440 --> 00:32:08.700 align:middle line:84%
And so this is just the
expected second highest bid

00:32:08.700 --> 00:32:11.360 align:middle line:84%
conditional on the second
highest bid being less than si.

00:32:11.360 --> 00:32:14.700 align:middle line:90%


00:32:14.700 --> 00:32:17.312 align:middle line:84%
So third way to
think about bidding.

00:32:17.312 --> 00:32:19.020 align:middle line:84%
So thought about--
thinking about bidding

00:32:19.020 --> 00:32:20.020 align:middle line:90%
in terms of markups.

00:32:20.020 --> 00:32:22.800 align:middle line:84%
It turns out that a way to think
about what the markups imply

00:32:22.800 --> 00:32:25.770 align:middle line:84%
is that the way you bid is
you just take your value,

00:32:25.770 --> 00:32:27.930 align:middle line:84%
think about what the second
highest value would be,

00:32:27.930 --> 00:32:31.150 align:middle line:90%
and you bid that in expectation.

00:32:31.150 --> 00:32:33.480 align:middle line:84%
So corollary of
that observation is

00:32:33.480 --> 00:32:36.150 align:middle line:84%
that first and
second price auctions

00:32:36.150 --> 00:32:40.020 align:middle line:84%
yield exactly the same
expected revenue to the seller.

00:32:40.020 --> 00:32:42.540 align:middle line:84%
The second price
auction, clearly you're

00:32:42.540 --> 00:32:45.820 align:middle line:84%
always getting the second
highest value as your revenue.

00:32:45.820 --> 00:32:49.320 align:middle line:84%
So it's just the expected second
highest value is the revenue.

00:32:49.320 --> 00:32:52.980 align:middle line:84%
In the first price sealed bid
auction, what you're getting

00:32:52.980 --> 00:32:55.770 align:middle line:84%
is the expectation
over the-- you

00:32:55.770 --> 00:32:58.450 align:middle line:84%
always sell it to the
high value person.

00:32:58.450 --> 00:33:01.890 align:middle line:84%
So I'm getting the expectation
over the value of the high value

00:33:01.890 --> 00:33:06.270 align:middle line:84%
person of the expected second,
the expected highest of--

00:33:06.270 --> 00:33:08.370 align:middle line:84%
the expected second
highest value

00:33:08.370 --> 00:33:10.530 align:middle line:84%
conditional on the second
highest value being less

00:33:10.530 --> 00:33:11.920 align:middle line:90%
than that level.

00:33:11.920 --> 00:33:14.380 align:middle line:84%
And so iterated expectation
says that's just

00:33:14.380 --> 00:33:17.300 align:middle line:84%
another way to compute the
expected second highest value.

00:33:17.300 --> 00:33:19.098 align:middle line:84%
I just condition on
the highest value

00:33:19.098 --> 00:33:20.890 align:middle line:84%
and say, what's the
expected second highest

00:33:20.890 --> 00:33:23.390 align:middle line:84%
value conditional on that
being the highest value?

00:33:23.390 --> 00:33:26.260 align:middle line:84%
And then I integrate out over
all possible highest values.

00:33:26.260 --> 00:33:29.080 align:middle line:84%
That is the expected
second highest value.

00:33:29.080 --> 00:33:33.100 align:middle line:84%
So because everyone's bidding
expected second highest values

00:33:33.100 --> 00:33:36.310 align:middle line:84%
conditional on winning, you get
the same expected second highest

00:33:36.310 --> 00:33:38.990 align:middle line:90%
value as the revenue.

00:33:38.990 --> 00:33:40.580 align:middle line:84%
So this is a special
case of what's

00:33:40.580 --> 00:33:42.747 align:middle line:84%
called the revenue equivalence
theorem that you have

00:33:42.747 --> 00:33:45.298 align:middle line:84%
these seemingly different
auction mechanisms,

00:33:45.298 --> 00:33:47.840 align:middle line:84%
one where people bid truthfully,
one where people shade bids,

00:33:47.840 --> 00:33:52.730 align:middle line:84%
and somehow they raise
exactly the same revenue.

00:33:52.730 --> 00:33:55.670 align:middle line:84%
I would say this is actually
one of the most misunderstood

00:33:55.670 --> 00:33:57.710 align:middle line:90%
things.

00:33:57.710 --> 00:34:01.370 align:middle line:84%
You talk to people who are
doing selling auctions online,

00:34:01.370 --> 00:34:04.080 align:middle line:84%
which are often sold through
second price mechanisms.

00:34:04.080 --> 00:34:09.889 align:middle line:84%
And just at every company that
does this, many times per year,

00:34:09.889 --> 00:34:12.560 align:middle line:84%
every year, some executive
comes up and realizes,

00:34:12.560 --> 00:34:15.170 align:middle line:84%
wait, people are bidding this
and we're only charging them

00:34:15.170 --> 00:34:16.469 align:middle line:90%
the second highest value.

00:34:16.469 --> 00:34:19.290 align:middle line:90%
I can get this 1 over n thing.

00:34:19.290 --> 00:34:21.407 align:middle line:84%
There's this big gap
that's $42 million.

00:34:21.407 --> 00:34:23.449 align:middle line:84%
We should switch to a
first price auction instead

00:34:23.449 --> 00:34:24.647 align:middle line:90%
of a second price auction.

00:34:24.647 --> 00:34:26.480 align:middle line:84%
And obviously, the
mistake in that reasoning

00:34:26.480 --> 00:34:30.920 align:middle line:84%
is yes, if you had the same
bids and you changed the rule,

00:34:30.920 --> 00:34:32.130 align:middle line:90%
you would get more money.

00:34:32.130 --> 00:34:34.031 align:middle line:84%
But when you change
the rules, people

00:34:34.031 --> 00:34:35.489 align:middle line:84%
will just start
shading their bids.

00:34:35.489 --> 00:34:36.510 align:middle line:90%
They will bid less.

00:34:36.510 --> 00:34:40.190 align:middle line:84%
You'll raise exactly
the same revenue

00:34:40.190 --> 00:34:42.147 align:middle line:84%
with the first or
second price mechanism.

00:34:42.147 --> 00:34:43.730 align:middle line:84%
We often think second
price mechanisms

00:34:43.730 --> 00:34:45.688 align:middle line:84%
are better because in
second rights mechanisms,

00:34:45.688 --> 00:34:48.110 align:middle line:84%
people can think about how
much to bid, which is just

00:34:48.110 --> 00:34:50.810 align:middle line:84%
what's it worth to me, whereas
in the first price mechanism,

00:34:50.810 --> 00:34:53.719 align:middle line:84%
they have to do this complicated
reasoning about bid shading

00:34:53.719 --> 00:34:56.300 align:middle line:84%
and what would be the expected
second highest bid given what

00:34:56.300 --> 00:34:57.260 align:middle line:90%
I know.

00:34:57.260 --> 00:34:59.090 align:middle line:84%
It's putting all that
work on the firms

00:34:59.090 --> 00:35:00.430 align:middle line:90%
is not doing you any good.

00:35:00.430 --> 00:35:04.580 align:middle line:90%


00:35:04.580 --> 00:35:08.512 align:middle line:84%
Anyway, revenue
equivalence theorem--

00:35:08.512 --> 00:35:10.220 align:middle line:84%
and I'm going to go
through this quickly.

00:35:10.220 --> 00:35:13.410 align:middle line:84%
Consider more general
auction mechanism.

00:35:13.410 --> 00:35:15.050 align:middle line:90%
Imagine you had any game.

00:35:15.050 --> 00:35:18.200 align:middle line:84%
The bidders just submit
bids b1 through bn.

00:35:18.200 --> 00:35:21.390 align:middle line:84%
The good is allocated to
bidders with some probability

00:35:21.390 --> 00:35:23.240 align:middle line:84%
that depends on what
all the bids are.

00:35:23.240 --> 00:35:25.490 align:middle line:84%
And the payments
are some function

00:35:25.490 --> 00:35:26.670 align:middle line:90%
of what all the bids are.

00:35:26.670 --> 00:35:29.513 align:middle line:84%
So the first price sealed
bid auction would fit this.

00:35:29.513 --> 00:35:32.180 align:middle line:84%
You give it with probability 1,
the person with the highest bid,

00:35:32.180 --> 00:35:33.720 align:middle line:90%
and they paid their bid.

00:35:33.720 --> 00:35:35.887 align:middle line:84%
The second price
auction is, again,

00:35:35.887 --> 00:35:37.970 align:middle line:84%
you give it to the person
who had the highest bid,

00:35:37.970 --> 00:35:40.990 align:middle line:84%
but they pay the second
highest of these numbers.

00:35:40.990 --> 00:35:45.190 align:middle line:84%
But it's a general class
of auction mechanisms.

00:35:45.190 --> 00:35:48.480 align:middle line:84%
Theorem is consider the
symmetric independent private

00:35:48.480 --> 00:35:49.890 align:middle line:90%
values model.

00:35:49.890 --> 00:35:53.370 align:middle line:84%
Suppose that a general auction
mechanism has an equilibrium

00:35:53.370 --> 00:35:56.820 align:middle line:84%
bidding function in which
the object is awarded

00:35:56.820 --> 00:36:00.060 align:middle line:84%
to the bidder with the highest
value and a bidder with value

00:36:00.060 --> 00:36:03.400 align:middle line:90%
s lower bar gets 0 surplus.

00:36:03.400 --> 00:36:06.690 align:middle line:84%
Then in equilibrium, the
seller's expected revenue

00:36:06.690 --> 00:36:08.310 align:middle line:84%
is the same thing
we've just seen,

00:36:08.310 --> 00:36:10.660 align:middle line:84%
the expected second
highest value.

00:36:10.660 --> 00:36:14.220 align:middle line:84%
And not only are the auctions
equivalent in terms of revenue,

00:36:14.220 --> 00:36:16.290 align:middle line:84%
they're equivalent from
the bidder perspective

00:36:16.290 --> 00:36:20.520 align:middle line:84%
in that the expected utility
of a bidder who has type si

00:36:20.520 --> 00:36:22.590 align:middle line:84%
is just the integral
from s lower

00:36:22.590 --> 00:36:25.865 align:middle line:84%
bar to si f to the
n minus 1 of x dx.

00:36:25.865 --> 00:36:27.990 align:middle line:84%
You'll hear people refer
to this as the information

00:36:27.990 --> 00:36:29.260 align:middle line:90%
rent of the bidder.

00:36:29.260 --> 00:36:33.330 align:middle line:84%
But in any mechanism you
choose that has these two

00:36:33.330 --> 00:36:37.320 align:middle line:84%
natural properties, you
always raise the same revenue,

00:36:37.320 --> 00:36:39.930 align:middle line:84%
and you raise the same
revenue because you always

00:36:39.930 --> 00:36:43.830 align:middle line:84%
maximize gross surplus and you
give away this much surplus

00:36:43.830 --> 00:36:45.510 align:middle line:90%
to a bidder of type si.

00:36:45.510 --> 00:36:48.270 align:middle line:84%
So they're strongly
equivalent in that they

00:36:48.270 --> 00:36:50.160 align:middle line:84%
raise the same
revenue for the seller

00:36:50.160 --> 00:36:52.410 align:middle line:84%
and they give the
same expected utility

00:36:52.410 --> 00:36:55.170 align:middle line:84%
for a buyer and
expected utility,

00:36:55.170 --> 00:36:57.830 align:middle line:84%
even conditional on knowing
your type, it's always the same.

00:36:57.830 --> 00:37:01.820 align:middle line:90%


00:37:01.820 --> 00:37:05.180 align:middle line:84%
And the thing I gave earlier on
first and second price auctions

00:37:05.180 --> 00:37:06.350 align:middle line:90%
is a special case of this.

00:37:06.350 --> 00:37:08.570 align:middle line:84%
Because a first and second
price auction games,

00:37:08.570 --> 00:37:11.600 align:middle line:84%
I gave you the
option, the object

00:37:11.600 --> 00:37:13.760 align:middle line:84%
was always being
awarded in equilibrium

00:37:13.760 --> 00:37:15.632 align:middle line:84%
to the bidder with
the highest value,

00:37:15.632 --> 00:37:17.090 align:middle line:84%
whether in the
second price auction

00:37:17.090 --> 00:37:20.300 align:middle line:84%
because you stated your
value or in the first price

00:37:20.300 --> 00:37:23.430 align:middle line:84%
auction because you bid n minus
1 over n times your value.

00:37:23.430 --> 00:37:25.700 align:middle line:84%
And then also a bidder
with the lowest value

00:37:25.700 --> 00:37:28.460 align:middle line:84%
was going to get 0
profits, because they

00:37:28.460 --> 00:37:30.440 align:middle line:90%
win with probability 0.

00:37:30.440 --> 00:37:31.340 align:middle line:90%
Yes.

00:37:31.340 --> 00:37:34.880 align:middle line:84%
STUDENT: Isn't the second
condition, more of a result?

00:37:34.880 --> 00:37:37.610 align:middle line:84%
Because I thought the
whole notion of the revenue

00:37:37.610 --> 00:37:39.585 align:middle line:84%
equivalence theorem
is you can set

00:37:39.585 --> 00:37:45.170 align:middle line:84%
s lower bar's value to whatever
you want and then it comes out.

00:37:45.170 --> 00:37:47.490 align:middle line:84%
And then you argue,
well, in this case,

00:37:47.490 --> 00:37:49.312 align:middle line:90%
we just keep lowering it.

00:37:49.312 --> 00:37:51.020 align:middle line:84%
GLENN ELLISON: Well,
so I guess if you're

00:37:51.020 --> 00:37:52.520 align:middle line:90%
thinking about optimal.

00:37:52.520 --> 00:37:53.930 align:middle line:84%
If you're thinking
about optimal,

00:37:53.930 --> 00:37:56.090 align:middle line:84%
you could design mechanisms
with the s lower bar

00:37:56.090 --> 00:37:58.520 align:middle line:90%
type gets positive surplus.

00:37:58.520 --> 00:38:01.920 align:middle line:84%
And then you wouldn't want to
use-- those mechanisms would

00:38:01.920 --> 00:38:06.480 align:middle line:84%
provide less revenue to
the seller and more surplus

00:38:06.480 --> 00:38:07.390 align:middle line:90%
to the buyer.

00:38:07.390 --> 00:38:10.920 align:middle line:84%
So we tend to think of
these as the mechanisms you

00:38:10.920 --> 00:38:12.670 align:middle line:84%
would normally think
someone would choose.

00:38:12.670 --> 00:38:14.420 align:middle line:84%
And if you choose a
mechanism to make sure

00:38:14.420 --> 00:38:16.890 align:middle line:84%
the s lower bar
type gets 0 surplus,

00:38:16.890 --> 00:38:19.380 align:middle line:84%
then these things
are going to hold.

00:38:19.380 --> 00:38:22.770 align:middle line:84%
Yeah, there are worse mechanisms
that give positive surplus,

00:38:22.770 --> 00:38:24.510 align:middle line:90%
the s lower bar types.

00:38:24.510 --> 00:38:27.675 align:middle line:84%
There are better mechanisms that
give negative surplus to the s

00:38:27.675 --> 00:38:28.390 align:middle line:90%
lower bar types.

00:38:28.390 --> 00:38:30.098 align:middle line:84%
But then how do you
get the s lower types

00:38:30.098 --> 00:38:32.280 align:middle line:90%
to participate in them?

00:38:32.280 --> 00:38:35.220 align:middle line:84%
So in some sense, this
theorem says that--

00:38:35.220 --> 00:38:37.140 align:middle line:84%
and sometimes I
really don't like it,

00:38:37.140 --> 00:38:39.690 align:middle line:84%
because it makes you think
the field of auction design

00:38:39.690 --> 00:38:41.190 align:middle line:84%
is completely
irrelevant, because it

00:38:41.190 --> 00:38:43.950 align:middle line:84%
says that all auctions
work out the same.

00:38:43.950 --> 00:38:46.180 align:middle line:90%
And the reason why it's a--

00:38:46.180 --> 00:38:46.680 align:middle line:90%
let me see.

00:38:46.680 --> 00:38:49.680 align:middle line:90%
So I have a proof here, again.

00:38:49.680 --> 00:38:52.110 align:middle line:84%
Alex does a proof in [14.]124
if you want to see one.

00:38:52.110 --> 00:38:55.272 align:middle line:90%
There's a proof.

00:38:55.272 --> 00:38:56.730 align:middle line:84%
Actually, before
I get to comments,

00:38:56.730 --> 00:38:59.190 align:middle line:84%
let me just do one
application of the revenue

00:38:59.190 --> 00:39:01.500 align:middle line:90%
equivalence theorem.

00:39:01.500 --> 00:39:03.060 align:middle line:84%
Revenue equivalence
theorem can also

00:39:03.060 --> 00:39:06.820 align:middle line:90%
be a tool for solving auctions.

00:39:06.820 --> 00:39:09.450 align:middle line:84%
So here's an example,
an all pay auction.

00:39:09.450 --> 00:39:13.990 align:middle line:84%
In the all pay auction, bidders
submit bids b1 through bn.

00:39:13.990 --> 00:39:16.170 align:middle line:84%
The high value bidder
is awarded the object,

00:39:16.170 --> 00:39:19.990 align:middle line:84%
but everyone pays what
they bid, win or lose.

00:39:19.990 --> 00:39:22.830 align:middle line:84%
So in this case, it's kind of
like buying lottery tickets

00:39:22.830 --> 00:39:25.320 align:middle line:90%
or raffle tickets.

00:39:25.320 --> 00:39:27.460 align:middle line:90%
We just all submit our bids.

00:39:27.460 --> 00:39:30.370 align:middle line:84%
Everyone actually has to
pay their bid, win or lose.

00:39:30.370 --> 00:39:32.750 align:middle line:84%
And then whoever bid the
highest amount gets the object.

00:39:32.750 --> 00:39:36.080 align:middle line:90%


00:39:36.080 --> 00:39:40.310 align:middle line:84%
You can think of it as there
are examples like lobbying.

00:39:40.310 --> 00:39:45.230 align:middle line:84%
Imagine you're trying to win the
rights to hold the next world

00:39:45.230 --> 00:39:46.390 align:middle line:90%
cup in Qatar.

00:39:46.390 --> 00:39:49.110 align:middle line:90%


00:39:49.110 --> 00:39:52.040 align:middle line:84%
Every country who wants a world
cup submits bribes to FIFA.

00:39:52.040 --> 00:39:54.600 align:middle line:84%
Whoever submits the highest
bribe is going to win.

00:39:54.600 --> 00:39:56.450 align:middle line:84%
If you submit the
second highest bribe,

00:39:56.450 --> 00:39:58.070 align:middle line:90%
you don't get your bribe back.

00:39:58.070 --> 00:40:02.510 align:middle line:84%
You've given the millions of
dollars to whatever person.

00:40:02.510 --> 00:40:06.650 align:middle line:84%
We all pay our bribes and
then the highest bribe wins.

00:40:06.650 --> 00:40:08.720 align:middle line:84%
This, again, would be an
auction that the revenue

00:40:08.720 --> 00:40:10.940 align:middle line:84%
equivalence theorem
would apply to.

00:40:10.940 --> 00:40:14.720 align:middle line:84%
And so because the revenue
equivalence theorem applies,

00:40:14.720 --> 00:40:20.520 align:middle line:84%
we know that a bidder of type
si gets this much surplus.

00:40:20.520 --> 00:40:24.750 align:middle line:84%
Integral of s lower bar to s
f to the n minus 1 of x dx.

00:40:24.750 --> 00:40:27.910 align:middle line:84%
But in this all
pay auction, it's

00:40:27.910 --> 00:40:30.310 align:middle line:84%
also an easy expression
for your expected utility.

00:40:30.310 --> 00:40:31.810 align:middle line:84%
Your expected utility
in equilibrium

00:40:31.810 --> 00:40:34.210 align:middle line:84%
is just your value
times the probability

00:40:34.210 --> 00:40:37.670 align:middle line:84%
that wealth has a lower
value minus what you bid.

00:40:37.670 --> 00:40:40.360 align:middle line:84%
So if this minus
this equals this,

00:40:40.360 --> 00:40:42.410 align:middle line:84%
we get a markdown
rule for your bid.

00:40:42.410 --> 00:40:45.580 align:middle line:84%
Your bid is the
expected surplus you're

00:40:45.580 --> 00:40:47.140 align:middle line:84%
going to get from
winning when you

00:40:47.140 --> 00:40:52.780 align:middle line:84%
have the highest value
minus your information rent.

00:40:52.780 --> 00:40:55.600 align:middle line:84%
And so the revenue equivalence
theorem, once you know it,

00:40:55.600 --> 00:40:57.970 align:middle line:84%
can be a tool for
actually computing

00:40:57.970 --> 00:41:00.670 align:middle line:84%
equilibria of other
auctions, because you

00:41:00.670 --> 00:41:02.860 align:middle line:84%
know that the equilibrium
must be such that people

00:41:02.860 --> 00:41:04.940 align:middle line:90%
get exactly that surplus.

00:41:04.940 --> 00:41:06.680 align:middle line:84%
And sometimes you
can figure out.

00:41:06.680 --> 00:41:08.320 align:middle line:84%
This case, you can
figure out what

00:41:08.320 --> 00:41:11.080 align:middle line:84%
the bids must be for
everyone to get that surplus.

00:41:11.080 --> 00:41:14.950 align:middle line:84%
So anyway, it's a
beautiful theorem.

00:41:14.950 --> 00:41:17.890 align:middle line:84%
In practice, it's
really not a good--

00:41:17.890 --> 00:41:20.488 align:middle line:84%
it has that basic
thing to think about.

00:41:20.488 --> 00:41:22.030 align:middle line:84%
We have to think
about people bidding

00:41:22.030 --> 00:41:24.550 align:middle line:90%
strategically and markdowns.

00:41:24.550 --> 00:41:28.850 align:middle line:84%
There is an enormous field of
auction design despite this.

00:41:28.850 --> 00:41:32.290 align:middle line:84%
And that's because the revenue
equivalence theorem really

00:41:32.290 --> 00:41:34.263 align:middle line:84%
doesn't cover the
interesting cases.

00:41:34.263 --> 00:41:37.680 align:middle line:90%


00:41:37.680 --> 00:41:42.660 align:middle line:84%
Many of the assumptions in
revenue equivalence theorem

00:41:42.660 --> 00:41:45.420 align:middle line:84%
are just not going
to hold in practice.

00:41:45.420 --> 00:41:48.360 align:middle line:84%
One is the bidders are
assumed to be risk neutral.

00:41:48.360 --> 00:41:52.295 align:middle line:84%
If you're talking about bidders
bidding on paving contracts,

00:41:52.295 --> 00:41:53.670 align:middle line:84%
they have businesses
to run, they

00:41:53.670 --> 00:41:55.770 align:middle line:84%
have employees who
are going to be idle,

00:41:55.770 --> 00:41:57.040 align:middle line:90%
it's not a long run thing.

00:41:57.040 --> 00:42:00.810 align:middle line:84%
They can't be
completely risk neutral.

00:42:00.810 --> 00:42:04.020 align:middle line:84%
Third one, values
are independent.

00:42:04.020 --> 00:42:05.610 align:middle line:84%
Even if I was
having a hard time,

00:42:05.610 --> 00:42:07.027 align:middle line:84%
I always have a
hard time thinking

00:42:07.027 --> 00:42:09.400 align:middle line:84%
of cases where the
signals are actually

00:42:09.400 --> 00:42:10.630 align:middle line:90%
going to be independent.

00:42:10.630 --> 00:42:14.410 align:middle line:84%
So it could be that I actually
know exactly how much I

00:42:14.410 --> 00:42:15.570 align:middle line:90%
like this bottle of wine.

00:42:15.570 --> 00:42:16.970 align:middle line:90%
I just have a valuation for it.

00:42:16.970 --> 00:42:19.345 align:middle line:84%
I'm bidding for this value of
wine against somebody else.

00:42:19.345 --> 00:42:21.310 align:middle line:84%
But in practice,
if somebody else

00:42:21.310 --> 00:42:23.530 align:middle line:84%
looked at that bottle of
wine and they like it a lot,

00:42:23.530 --> 00:42:25.822 align:middle line:84%
it's probably they know
something about how good it is.

00:42:25.822 --> 00:42:27.750 align:middle line:84%
If the wine actually
tastes good,

00:42:27.750 --> 00:42:29.500 align:middle line:84%
their signal is going
to tell me something

00:42:29.500 --> 00:42:31.810 align:middle line:84%
about how much I'm going to
enjoy that bottle of wine.

00:42:31.810 --> 00:42:34.430 align:middle line:84%
If it's a painting I
intend to hang on my wall,

00:42:34.430 --> 00:42:36.345 align:middle line:84%
I know how much I
like the painting.

00:42:36.345 --> 00:42:37.720 align:middle line:84%
But the fact that
someone else is

00:42:37.720 --> 00:42:38.890 align:middle line:84%
willing to pay a lot
for the painting,

00:42:38.890 --> 00:42:41.098 align:middle line:84%
I always have the option of
selling it to them later.

00:42:41.098 --> 00:42:43.640 align:middle line:84%
So if there are a lot of other
people who like this painting,

00:42:43.640 --> 00:42:45.370 align:middle line:84%
then that painting is
more valuable to me

00:42:45.370 --> 00:42:49.360 align:middle line:84%
because of the option
value of selling it.

00:42:49.360 --> 00:42:52.630 align:middle line:84%
Many, many cases, if
I know that other--

00:42:52.630 --> 00:42:56.300 align:middle line:84%
if this is a good object,
we're all going to it a lot.

00:42:56.300 --> 00:42:58.580 align:middle line:84%
If this is a bad object,
we're not going to it a lot.

00:42:58.580 --> 00:43:02.080 align:middle line:84%
And so both the
values are independent

00:43:02.080 --> 00:43:04.270 align:middle line:84%
and the values only
depend on my signal

00:43:04.270 --> 00:43:06.970 align:middle line:84%
rather than on other
people's signals as well.

00:43:06.970 --> 00:43:10.910 align:middle line:84%
Those two things just don't seem
realistic for many applications,

00:43:10.910 --> 00:43:13.730 align:middle line:84%
because the fact that other
people value something

00:43:13.730 --> 00:43:16.250 align:middle line:84%
tells you something inherent
about the object itself

00:43:16.250 --> 00:43:19.500 align:middle line:84%
that then tells you
something about my value.

00:43:19.500 --> 00:43:21.930 align:middle line:84%
Or even just that
I like it means

00:43:21.930 --> 00:43:24.700 align:middle line:84%
that this is a bottle of
wine that I unusually like.

00:43:24.700 --> 00:43:27.960 align:middle line:84%
Someone else probably
has the same tastes.

00:43:27.960 --> 00:43:32.070 align:middle line:84%
And then the second limitation
is the set of mechanisms

00:43:32.070 --> 00:43:33.330 align:middle line:90%
that it considers.

00:43:33.330 --> 00:43:36.390 align:middle line:84%
It only considers
mechanisms where you always

00:43:36.390 --> 00:43:39.070 align:middle line:84%
allocate the good to
the high value bidder.

00:43:39.070 --> 00:43:41.440 align:middle line:84%
It doesn't let you
not allocate the good.

00:43:41.440 --> 00:43:45.570 align:middle line:84%
So just some examples
of things people in IO

00:43:45.570 --> 00:43:48.400 align:middle line:84%
have noted about how you
would bid differently.

00:43:48.400 --> 00:43:50.590 align:middle line:84%
So suppose bidders
are risk averse.

00:43:50.590 --> 00:43:54.810 align:middle line:84%
They get utility u of s minus
p if they win and u of minus p

00:43:54.810 --> 00:43:55.510 align:middle line:90%
if they lose.

00:43:55.510 --> 00:43:58.830 align:middle line:84%
So this is our small
construction company

00:43:58.830 --> 00:44:05.100 align:middle line:84%
that cares about its
revenues in a nonlinear way.

00:44:05.100 --> 00:44:08.430 align:middle line:84%
In this game, revenue
equivalence theorem

00:44:08.430 --> 00:44:10.560 align:middle line:84%
doesn't hold anymore and
the first price auction

00:44:10.560 --> 00:44:14.660 align:middle line:84%
raises more revenue than
a second price auction.

00:44:14.660 --> 00:44:15.840 align:middle line:90%
Why would that be?

00:44:15.840 --> 00:44:18.110 align:middle line:84%
Imagine you're in a
first price auction

00:44:18.110 --> 00:44:21.110 align:middle line:84%
and compare the equilibrium
of the first price auction

00:44:21.110 --> 00:44:22.970 align:middle line:84%
where you bid n minus
1 over n times v

00:44:22.970 --> 00:44:24.845 align:middle line:84%
to the equivalent of
the second price auction

00:44:24.845 --> 00:44:28.760 align:middle line:84%
where you bid v.
Those two auctions

00:44:28.760 --> 00:44:31.730 align:middle line:84%
have exactly the
same expected surplus

00:44:31.730 --> 00:44:34.950 align:middle line:90%
in dollars to the bidder.

00:44:34.950 --> 00:44:37.310 align:middle line:84%
That was the revenue
equivalence theorem said.

00:44:37.310 --> 00:44:42.620 align:middle line:84%
But if in a first price auction,
I raise my bid a little bit,

00:44:42.620 --> 00:44:46.270 align:middle line:84%
I'm increasing the
probability that I win,

00:44:46.270 --> 00:44:48.460 align:middle line:84%
which is reducing the
probability of the bad state

00:44:48.460 --> 00:44:51.220 align:middle line:84%
where I get 0, and it's
lowering my surplus

00:44:51.220 --> 00:44:52.970 align:middle line:84%
in the good states
where I do win.

00:44:52.970 --> 00:44:55.730 align:middle line:84%
So what it's doing is
it's to first order,

00:44:55.730 --> 00:44:57.820 align:middle line:84%
it's not changing
your expected payment

00:44:57.820 --> 00:44:59.380 align:middle line:84%
by the revenue
equivalence theorem,

00:44:59.380 --> 00:45:01.420 align:middle line:84%
but it's reducing the
variance in your payment

00:45:01.420 --> 00:45:04.660 align:middle line:84%
by increasing the probability of
winning a small amount instead

00:45:04.660 --> 00:45:06.980 align:middle line:84%
of a lower probability of
winning a bigger amount.

00:45:06.980 --> 00:45:09.430 align:middle line:84%
And so in the first
price sealed bid auction,

00:45:09.430 --> 00:45:13.150 align:middle line:84%
if everyone else was
bidding b star of si,

00:45:13.150 --> 00:45:16.370 align:middle line:84%
you would raise your bid in the
first price sealed bid auction.

00:45:16.370 --> 00:45:19.430 align:middle line:84%
Second price sealed bid
auction is unchanged.

00:45:19.430 --> 00:45:21.880 align:middle line:84%
You always still have the
same dominant strategy.

00:45:21.880 --> 00:45:24.730 align:middle line:84%
So with risk averse bidders,
first price auctions

00:45:24.730 --> 00:45:28.240 align:middle line:84%
raise more revenue than
second price auctions.

00:45:28.240 --> 00:45:30.670 align:middle line:84%
Second example is
if you have auctions

00:45:30.670 --> 00:45:34.510 align:middle line:84%
with positively correlated
values in auctions where

00:45:34.510 --> 00:45:37.180 align:middle line:84%
the bidder's values are
positively correlated,

00:45:37.180 --> 00:45:39.340 align:middle line:84%
second price auctions
raise more expected revenue

00:45:39.340 --> 00:45:40.750 align:middle line:90%
than first price auctions.

00:45:40.750 --> 00:45:43.655 align:middle line:84%
And there is a big
literature on auction design

00:45:43.655 --> 00:45:46.280 align:middle line:84%
and a big set of people who are
professional auction designers,

00:45:46.280 --> 00:45:50.270 align:middle line:84%
because to the extent
that every auction differs

00:45:50.270 --> 00:45:54.470 align:middle line:84%
from independent private
values in some direction,

00:45:54.470 --> 00:45:57.260 align:middle line:84%
you're going to think about all
of these results that have been

00:45:57.260 --> 00:45:59.510 align:middle line:84%
shown about when first
and second or all pay

00:45:59.510 --> 00:46:02.450 align:middle line:84%
auctions do better and pick
out an auction that works well

00:46:02.450 --> 00:46:04.910 align:middle line:90%
in that circumstance.

00:46:04.910 --> 00:46:08.450 align:middle line:84%
A second stark example of
what this revenue equivalent

00:46:08.450 --> 00:46:12.020 align:middle line:84%
theorem doesn't do is
think about the case

00:46:12.020 --> 00:46:13.940 align:middle line:90%
where there's n equals 1.

00:46:13.940 --> 00:46:15.470 align:middle line:90%
There's one bidder.

00:46:15.470 --> 00:46:20.840 align:middle line:84%
That bidder has a value that's
uniformly distributed on 0, 1.

00:46:20.840 --> 00:46:24.290 align:middle line:84%
This is the classic
monopoly pricing problem

00:46:24.290 --> 00:46:27.535 align:middle line:84%
that I started in
lecture one with.

00:46:27.535 --> 00:46:29.660 align:middle line:84%
What does the revenue
equivalence theorem consider?

00:46:29.660 --> 00:46:32.727 align:middle line:84%
It considers mechanisms that
always sell the good well.

00:46:32.727 --> 00:46:34.310 align:middle line:84%
So if you have to
always sell the good

00:46:34.310 --> 00:46:37.110 align:middle line:84%
and the bidder has a value
v that's drawn uniform 0, 1,

00:46:37.110 --> 00:46:38.985 align:middle line:84%
the only mechanism that
always sells the good

00:46:38.985 --> 00:46:40.300 align:middle line:90%
is to sell it for a price of 0.

00:46:40.300 --> 00:46:42.800 align:middle line:84%
And I started this class with
a thing to do in this model is

00:46:42.800 --> 00:46:45.140 align:middle line:84%
to set a price of 1/2
rather than a price of 0,

00:46:45.140 --> 00:46:48.470 align:middle line:84%
because that maximizes
probability of selling times

00:46:48.470 --> 00:46:50.010 align:middle line:90%
value if you do sell.

00:46:50.010 --> 00:46:53.360 align:middle line:84%
But if you have to sell with
probability 1, all you can do

00:46:53.360 --> 00:46:55.370 align:middle line:84%
is give the object
away for free.

00:46:55.370 --> 00:46:59.120 align:middle line:84%
So revenue equivalence
theorem mechanisms

00:46:59.120 --> 00:47:04.210 align:middle line:84%
always give the object away for
free to the s lower bar type.

00:47:04.210 --> 00:47:08.320 align:middle line:84%
So you can charge s lower
bar, but they always give away

00:47:08.320 --> 00:47:10.660 align:middle line:84%
the good with
probability 1, which

00:47:10.660 --> 00:47:13.087 align:middle line:84%
means you're always giving
away that surplus that we were

00:47:13.087 --> 00:47:14.920 align:middle line:84%
in monopoly pricing
where I was telling you,

00:47:14.920 --> 00:47:16.830 align:middle line:90%
you don't want to give away.

00:47:16.830 --> 00:47:20.940 align:middle line:84%
So revenue equivalence theorem
is considering a limited class

00:47:20.940 --> 00:47:23.460 align:middle line:84%
of mechanisms which don't
include the mechanisms you

00:47:23.460 --> 00:47:24.845 align:middle line:90%
would actually want to use.

00:47:24.845 --> 00:47:28.490 align:middle line:90%


00:47:28.490 --> 00:47:33.200 align:middle line:84%
So let me just think
about reserve prices.

00:47:33.200 --> 00:47:36.320 align:middle line:84%
What's your intuition for if
we now go into an auction,

00:47:36.320 --> 00:47:38.370 align:middle line:84%
do I want to set a reserve
price in my auction

00:47:38.370 --> 00:47:40.620 align:middle line:84%
or do I not want to set a
reserve price in my auction?

00:47:40.620 --> 00:47:44.040 align:middle line:84%
Or with one bidder, you know
you need a reserve price.

00:47:44.040 --> 00:47:45.630 align:middle line:90%
You want to set it equal to 1/2.

00:47:45.630 --> 00:47:47.810 align:middle line:90%
What would I do with n bidders?

00:47:47.810 --> 00:47:52.100 align:middle line:84%
Two intuitions you might have is
that the more bidders there are,

00:47:52.100 --> 00:47:53.810 align:middle line:84%
the less need there
is to set a reserve

00:47:53.810 --> 00:47:58.310 align:middle line:84%
price, because the competition
is going to set the reserve

00:47:58.310 --> 00:48:00.260 align:middle line:90%
equivalent for me.

00:48:00.260 --> 00:48:05.750 align:middle line:84%
But then on the alternate
side, the more bidders

00:48:05.750 --> 00:48:08.340 align:middle line:84%
there are, the less chance that
the reserve price is binding.

00:48:08.340 --> 00:48:10.882 align:middle line:84%
So the downside of the reserve,
they don't sell the good also

00:48:10.882 --> 00:48:12.200 align:middle line:90%
goes away.

00:48:12.200 --> 00:48:16.700 align:middle line:84%
So it turns out the theorem
is in a second price sealed

00:48:16.700 --> 00:48:21.300 align:middle line:84%
bid auction, you always set the
monopoly price as the reserve.

00:48:21.300 --> 00:48:22.970 align:middle line:84%
So what you want to
do is, regardless

00:48:22.970 --> 00:48:25.310 align:middle line:84%
of how many bidders
there are, you just

00:48:25.310 --> 00:48:29.940 align:middle line:84%
set a reserve price equal
to the monopoly price.

00:48:29.940 --> 00:48:33.860 align:middle line:84%
And I say that just before
these bids are drawn,

00:48:33.860 --> 00:48:36.200 align:middle line:84%
I just think ex-ante
what would the monopoly

00:48:36.200 --> 00:48:38.540 align:middle line:90%
price be to a single bidder?

00:48:38.540 --> 00:48:41.150 align:middle line:84%
I announce in advance,
this is the reserve.

00:48:41.150 --> 00:48:44.180 align:middle line:84%
If you want the good, you must
be at at least that reserve.

00:48:44.180 --> 00:48:46.370 align:middle line:84%
You can't get the
good unless you

00:48:46.370 --> 00:48:48.582 align:middle line:84%
bid at least that
reserve or the sale price

00:48:48.582 --> 00:48:50.040 align:middle line:84%
will always be at
least the reserve

00:48:50.040 --> 00:48:53.966 align:middle line:84%
if you're the only one who
bids above the reserve price.

00:48:53.966 --> 00:48:59.390 align:middle line:84%
And simple reasoning for that
is think about a relaxed problem

00:48:59.390 --> 00:49:02.840 align:middle line:84%
where the seller actually gets
to choose a reserve price not

00:49:02.840 --> 00:49:05.000 align:middle line:84%
in advance before
conducting the auction,

00:49:05.000 --> 00:49:07.940 align:middle line:84%
but after observing where the
second highest bidder dropped

00:49:07.940 --> 00:49:08.610 align:middle line:90%
out.

00:49:08.610 --> 00:49:10.100 align:middle line:90%
So you had n bidders.

00:49:10.100 --> 00:49:11.740 align:middle line:84%
n minus 1 of them
have dropped out.

00:49:11.740 --> 00:49:14.240 align:middle line:84%
And suppose you can cheat and
after the n minus first bidder

00:49:14.240 --> 00:49:15.360 align:middle line:90%
has dropped out.

00:49:15.360 --> 00:49:18.080 align:middle line:84%
so someone dropped
out at 2.3 million.

00:49:18.080 --> 00:49:20.990 align:middle line:84%
I now know that this guy is
willing to pay at least 2.3

00:49:20.990 --> 00:49:21.570 align:middle line:90%
million.

00:49:21.570 --> 00:49:25.250 align:middle line:84%
And I think, what's the
reserve price just for him?

00:49:25.250 --> 00:49:27.730 align:middle line:84%
So it's a customized
reserve price.

00:49:27.730 --> 00:49:36.030 align:middle line:84%
Well, so I have these n
draws from this distribution.

00:49:36.030 --> 00:49:39.090 align:middle line:84%
I know that n minus
1 of the draws

00:49:39.090 --> 00:49:42.420 align:middle line:84%
are down here below
this value, this drop

00:49:42.420 --> 00:49:45.600 align:middle line:90%
out point, sn minus 1 colon n.

00:49:45.600 --> 00:49:49.600 align:middle line:84%
What's my posterior on the
value of the remaining bidder?

00:49:49.600 --> 00:49:51.900 align:middle line:84%
My posterior on the value
of the remaining bidder

00:49:51.900 --> 00:49:54.840 align:middle line:84%
is just that it's a single
draw from the upper tail

00:49:54.840 --> 00:49:57.450 align:middle line:84%
of the distribution
I started from.

00:49:57.450 --> 00:50:05.460 align:middle line:84%
So if I set a reserve price of
r, which is bigger than this,

00:50:05.460 --> 00:50:08.190 align:middle line:84%
the probability that I'm going
to sell the good is just 1

00:50:08.190 --> 00:50:14.370 align:middle line:84%
minus f of r over 1 minus
f of sn minus 1 colon n.

00:50:14.370 --> 00:50:17.580 align:middle line:84%
It's just a single draw
from the distribution

00:50:17.580 --> 00:50:19.990 align:middle line:84%
conditional on the value
being at least this.

00:50:19.990 --> 00:50:22.350 align:middle line:90%
And so this is the inverse CDF.

00:50:22.350 --> 00:50:26.430 align:middle line:84%
This is the upper,
upper tail CDF of that.

00:50:26.430 --> 00:50:31.810 align:middle line:84%
So the expected profit that I'm
going to get is just r times 1

00:50:31.810 --> 00:50:36.980 align:middle line:84%
minus f of r divided by this,
which is just the constant.

00:50:36.980 --> 00:50:40.610 align:middle line:84%
So if you think about how do
I maximize this expression

00:50:40.610 --> 00:50:44.000 align:middle line:84%
r times 1 minus f of
r times this constant,

00:50:44.000 --> 00:50:46.880 align:middle line:84%
I just maximize
that by maximizing

00:50:46.880 --> 00:50:49.970 align:middle line:84%
r times 1 minus f of r,
which is the monopoly pricing

00:50:49.970 --> 00:50:51.220 align:middle line:90%
problem for one customer.

00:50:51.220 --> 00:50:57.300 align:middle line:90%


00:50:57.300 --> 00:51:01.590 align:middle line:84%
So I have this monopoly profit
when I use a price of r.

00:51:01.590 --> 00:51:03.740 align:middle line:90%
Monopoly profits like this.

00:51:03.740 --> 00:51:09.690 align:middle line:84%
If sn minus 1 colon n is here,
if everyone else has dropped out

00:51:09.690 --> 00:51:13.590 align:middle line:84%
low, I'm below the
ex-ante monopoly price,

00:51:13.590 --> 00:51:16.290 align:middle line:84%
then I would want to use the
monopoly price as a reserve,

00:51:16.290 --> 00:51:18.840 align:middle line:84%
because it's going to
raise more revenue.

00:51:18.840 --> 00:51:22.950 align:middle line:84%
Whereas if sn minus 1
colon n was up here,

00:51:22.950 --> 00:51:26.310 align:middle line:84%
if everybody's bid really high,
well above the monopoly price,

00:51:26.310 --> 00:51:29.160 align:middle line:84%
then I don't want to use
the reserve price anymore,

00:51:29.160 --> 00:51:30.990 align:middle line:84%
because anything
reserve price I do

00:51:30.990 --> 00:51:33.690 align:middle line:90%
is just decreasing my revenue.

00:51:33.690 --> 00:51:37.830 align:middle line:84%
But in either case, just
setting this in the low case,

00:51:37.830 --> 00:51:39.690 align:middle line:84%
this is the binding
reserve you want.

00:51:39.690 --> 00:51:41.560 align:middle line:84%
In the high case, you
don't want to reserve.

00:51:41.560 --> 00:51:43.430 align:middle line:84%
And this is a
non-binding reserve.

00:51:43.430 --> 00:51:48.420 align:middle line:84%
So ex-post, it's always optimal
to set pm as the reserve.

00:51:48.420 --> 00:51:50.820 align:middle line:84%
And so ex-ante, it's
always optimal to set pm

00:51:50.820 --> 00:51:51.990 align:middle line:90%
as the reserve.

00:51:51.990 --> 00:51:54.330 align:middle line:84%
So what you do in a second
price sealed bid auction

00:51:54.330 --> 00:51:58.180 align:middle line:84%
is you monopoly
price as a reserve,

00:51:58.180 --> 00:52:02.602 align:middle line:84%
and then that is the
fully optimal mechanism.

00:52:02.602 --> 00:52:04.810 align:middle line:84%
So obviously if you're
thinking about auction design,

00:52:04.810 --> 00:52:09.310 align:middle line:84%
you need to think about what is
that expected ex-ante monopoly

00:52:09.310 --> 00:52:14.620 align:middle line:84%
price, because as the
number of bidders goes up,

00:52:14.620 --> 00:52:17.260 align:middle line:84%
the value of reserve
prices do go down,

00:52:17.260 --> 00:52:20.120 align:middle line:84%
because they're probably not
going to be relevant anyway.

00:52:20.120 --> 00:52:23.370 align:middle line:84%
But you still want the
high reserve price.

00:52:23.370 --> 00:52:28.260 align:middle line:84%
And competition doesn't mean
don't use reserve prices.

00:52:28.260 --> 00:52:32.280 align:middle line:90%
Some comments here.

00:52:32.280 --> 00:52:34.380 align:middle line:84%
Reserve prices are
positive even if the seller

00:52:34.380 --> 00:52:36.630 align:middle line:90%
doesn't have any value.

00:52:36.630 --> 00:52:39.310 align:middle line:84%
Reserve prices do
reduce social welfare.

00:52:39.310 --> 00:52:41.970 align:middle line:84%
So this is an inefficiency
of auction mechanisms

00:52:41.970 --> 00:52:45.190 align:middle line:84%
is you use reserve prices,
they create deadweight loss.

00:52:45.190 --> 00:52:48.300 align:middle line:84%
Now, they only create
deadweight loss

00:52:48.300 --> 00:52:51.340 align:middle line:84%
if all the bidders have values
below the reserve price.

00:52:51.340 --> 00:52:56.970 align:middle line:84%
So it's less of an issue,
but it's still a social loss.

00:52:56.970 --> 00:52:59.250 align:middle line:84%
The above analysis
ignores entry.

00:52:59.250 --> 00:53:03.480 align:middle line:84%
If you think about bidders like
in the paving contract, paving

00:53:03.480 --> 00:53:05.750 align:middle line:84%
Memorial Drive
application, it's going

00:53:05.750 --> 00:53:08.250 align:middle line:84%
to take bidders quite a long
time to put together their bids

00:53:08.250 --> 00:53:10.042 align:middle line:84%
and figure out exactly
how much is it going

00:53:10.042 --> 00:53:11.320 align:middle line:90%
to cost them to do the job.

00:53:11.320 --> 00:53:14.490 align:middle line:84%
They're going to exert a lot
of effort to submit a bid.

00:53:14.490 --> 00:53:16.950 align:middle line:84%
If you put in a high
reserve price, then

00:53:16.950 --> 00:53:19.087 align:middle line:84%
they know that their
surplus is going to be low.

00:53:19.087 --> 00:53:20.670 align:middle line:84%
That's going to make
you want to spend

00:53:20.670 --> 00:53:24.630 align:middle line:90%
less time entering the auction.

00:53:24.630 --> 00:53:28.320 align:middle line:84%
Entry costs can make reserve
prices not as good of an idea

00:53:28.320 --> 00:53:31.470 align:middle line:84%
as you think, because if
you put in a high entry,

00:53:31.470 --> 00:53:34.050 align:middle line:84%
if there's a high reserve
price and therefore people

00:53:34.050 --> 00:53:38.130 align:middle line:84%
don't enter the auction,
then attracting fewer bidders

00:53:38.130 --> 00:53:39.250 align:middle line:90%
is going to be a cost.

00:53:39.250 --> 00:53:42.000 align:middle line:84%
There's a theorem in a Bulow
Klemperer paper showing that

00:53:42.000 --> 00:53:44.760 align:middle line:84%
even in ex-ante sense,
if you attract one fewer

00:53:44.760 --> 00:53:49.230 align:middle line:84%
bidder in expectation, then
you're actually worse off

00:53:49.230 --> 00:53:52.110 align:middle line:84%
from having used the
optimal reserve price.

00:53:52.110 --> 00:53:54.300 align:middle line:84%
And then another
common reserve prices

00:53:54.300 --> 00:53:55.830 align:middle line:84%
is there can be
commitment problems

00:53:55.830 --> 00:53:57.250 align:middle line:90%
in setting reserve price.

00:53:57.250 --> 00:54:00.718 align:middle line:84%
We say we're only going to
pay at most $2.1 million

00:54:00.718 --> 00:54:02.260 align:middle line:84%
to repave Memorial
Drive because it's

00:54:02.260 --> 00:54:04.070 align:middle line:90%
got all these potholes in it.

00:54:04.070 --> 00:54:06.570 align:middle line:84%
Everyone bids that it's going
to take more than $2.1 million

00:54:06.570 --> 00:54:07.690 align:middle line:90%
to do the work.

00:54:07.690 --> 00:54:09.240 align:middle line:90%
What do you do then?

00:54:09.240 --> 00:54:11.160 align:middle line:84%
Or if it's a bridge
that's falling down,

00:54:11.160 --> 00:54:13.950 align:middle line:84%
we're only going to pay $2.1
million to replace this bridge.

00:54:13.950 --> 00:54:17.020 align:middle line:84%
If everyone else bids more
than that, what do you do?

00:54:17.020 --> 00:54:20.010 align:middle line:84%
Do you really commit, OK, I'm
never going to fix that bridge

00:54:20.010 --> 00:54:22.010 align:middle line:90%
or repave that road?

00:54:22.010 --> 00:54:23.760 align:middle line:84%
You're going to want
to then put in a bid,

00:54:23.760 --> 00:54:26.080 align:middle line:84%
say, OK, I guess $2.1
million was too low.

00:54:26.080 --> 00:54:28.680 align:middle line:84%
Now I'll have a reserve
of $2.3 million.

00:54:28.680 --> 00:54:30.910 align:middle line:84%
Reserve prices only work
if you can commit to them.

00:54:30.910 --> 00:54:34.960 align:middle line:84%
They don't work if you
undo them later on.

00:54:34.960 --> 00:54:38.340 align:middle line:84%
So then the final theory
topic I'm going to do,

00:54:38.340 --> 00:54:42.523 align:middle line:84%
I'll skip the next one after
it, is common value auctions.

00:54:42.523 --> 00:54:45.680 align:middle line:90%


00:54:45.680 --> 00:54:47.780 align:middle line:84%
More general model
of auctions is

00:54:47.780 --> 00:54:52.250 align:middle line:84%
that your value depends on your
signal and everybody else's

00:54:52.250 --> 00:54:53.067 align:middle line:90%
signal.

00:54:53.067 --> 00:54:54.650 align:middle line:84%
So imagine you have
these signals that

00:54:54.650 --> 00:54:58.220 align:middle line:84%
have joint density f
and your expected value

00:54:58.220 --> 00:55:02.450 align:middle line:84%
depends on your signal and
everybody else's signal.

00:55:02.450 --> 00:55:05.880 align:middle line:84%
A special case of this is
the pure common values model.

00:55:05.880 --> 00:55:09.380 align:middle line:84%
So suppose the object has
value v to all bidders.

00:55:09.380 --> 00:55:12.630 align:middle line:84%
And we get signals which
are v plus epsilon.

00:55:12.630 --> 00:55:15.320 align:middle line:84%
So I'm going to talk about
an empirical paper about oil

00:55:15.320 --> 00:55:16.125 align:middle line:90%
drilling.

00:55:16.125 --> 00:55:17.750 align:middle line:84%
So imagine you're
bidding for the right

00:55:17.750 --> 00:55:21.890 align:middle line:84%
to drill for oil on some
tract of land offshore.

00:55:21.890 --> 00:55:25.310 align:middle line:84%
The value of winning that
auction is the amount of oil

00:55:25.310 --> 00:55:27.890 align:middle line:84%
that you're going to get
to extract from that well.

00:55:27.890 --> 00:55:31.580 align:middle line:84%
And we all hire geologists
and all of our geologists

00:55:31.580 --> 00:55:35.130 align:middle line:84%
do sonic testing or
whatever geologists do.

00:55:35.130 --> 00:55:37.520 align:middle line:84%
And then they try to estimate
what's the probability

00:55:37.520 --> 00:55:38.250 align:middle line:90%
that there's oil.

00:55:38.250 --> 00:55:40.040 align:middle line:84%
If there is oil,
how much is there?

00:55:40.040 --> 00:55:41.940 align:middle line:84%
And come up with an
estimate of the value.

00:55:41.940 --> 00:55:46.770 align:middle line:84%
And suppose they all get
these values v plus epsilon i.

00:55:46.770 --> 00:55:49.080 align:middle line:84%
The bidder's expected
value given all signals

00:55:49.080 --> 00:55:52.380 align:middle line:84%
is what's my expected
value given my signal

00:55:52.380 --> 00:55:54.960 align:middle line:84%
and what everybody
else's geologists said.

00:55:54.960 --> 00:56:00.760 align:middle line:84%
But I only observe
my own signal.

00:56:00.760 --> 00:56:02.620 align:middle line:84%
So imagine we have
this pure common values

00:56:02.620 --> 00:56:04.570 align:middle line:84%
auction where there's
this common value

00:56:04.570 --> 00:56:06.250 align:middle line:90%
that everyone has for winning.

00:56:06.250 --> 00:56:09.260 align:middle line:90%
We all submit our bids.

00:56:09.260 --> 00:56:11.540 align:middle line:84%
And then I find out that
I've won the bidding.

00:56:11.540 --> 00:56:14.040 align:middle line:84%
When I find out that I've won
the bidding, what I'm learning

00:56:14.040 --> 00:56:17.140 align:middle line:84%
is that my geologist was more
optimistic than everybody else's

00:56:17.140 --> 00:56:18.290 align:middle line:90%
geologists.

00:56:18.290 --> 00:56:21.430 align:middle line:84%
And so particularly if there
are n other geologists and n is

00:56:21.430 --> 00:56:24.520 align:middle line:84%
a large number, I've learned
that my guy was out in the tails

00:56:24.520 --> 00:56:28.360 align:middle line:84%
in how he read the seismograph,
which then tells me

00:56:28.360 --> 00:56:30.400 align:middle line:84%
that this is what
people call the winner's

00:56:30.400 --> 00:56:33.070 align:middle line:84%
curse, that once I've learned
that I win the auction,

00:56:33.070 --> 00:56:36.082 align:middle line:84%
I now think the good is worth
much less than I thought when I

00:56:36.082 --> 00:56:37.540 align:middle line:84%
was submitting my
bid, because I've

00:56:37.540 --> 00:56:42.370 align:middle line:84%
learned that everybody else's
estimate was lower than mine.

00:56:42.370 --> 00:56:47.050 align:middle line:84%
Now, in a rational
model, it's not

00:56:47.050 --> 00:56:51.130 align:middle line:84%
like bidders get negative value
because of the winner's curse.

00:56:51.130 --> 00:56:52.900 align:middle line:84%
In a rational model,
what bidders do is

00:56:52.900 --> 00:56:54.442 align:middle line:84%
they account for
this in the winning.

00:56:54.442 --> 00:56:58.030 align:middle line:84%
They're like, OK, I think
there's $50 million worth of oil

00:56:58.030 --> 00:56:58.750 align:middle line:90%
there.

00:56:58.750 --> 00:57:02.570 align:middle line:84%
But what would I think if I
learned that everybody else's

00:57:02.570 --> 00:57:05.420 align:middle line:84%
geologists thought there was
less oil than mine thought

00:57:05.420 --> 00:57:06.060 align:middle line:90%
there was?

00:57:06.060 --> 00:57:08.510 align:middle line:84%
And so what you bid
is you bid based

00:57:08.510 --> 00:57:14.550 align:middle line:84%
on what you think the value
is conditional on learning

00:57:14.550 --> 00:57:18.430 align:middle line:84%
that everybody else's geologist
was less optimistic than yours.

00:57:18.430 --> 00:57:21.690 align:middle line:84%
So what you bid on is you're
not bidding based on your--

00:57:21.690 --> 00:57:23.770 align:middle line:84%
so in a second price
sealed bid auction,

00:57:23.770 --> 00:57:26.100 align:middle line:84%
I'm not bidding
what's my expected

00:57:26.100 --> 00:57:28.710 align:middle line:90%
value conditional on my signal.

00:57:28.710 --> 00:57:33.090 align:middle line:84%
I'm bidding what's my expected
value conditional on my signal

00:57:33.090 --> 00:57:38.040 align:middle line:84%
and on sj less than or
equal to si for all j.

00:57:38.040 --> 00:57:42.000 align:middle line:84%
And actually in terms of
sj equal si for some j,

00:57:42.000 --> 00:57:44.320 align:middle line:90%
but it's more complicated.

00:57:44.320 --> 00:57:45.900 align:middle line:84%
But anyway, what
I'm bidding on, I'm

00:57:45.900 --> 00:57:48.120 align:middle line:84%
bidding on what do
I think it's worth

00:57:48.120 --> 00:57:53.700 align:middle line:84%
knowing that everybody else
is bidding has a worse signal

00:57:53.700 --> 00:57:54.490 align:middle line:90%
than I do.

00:57:54.490 --> 00:57:57.130 align:middle line:84%
And actually knowing that it
actually matters what I bid.

00:57:57.130 --> 00:57:59.130 align:middle line:84%
So there's somebody else
who's very close to me.

00:57:59.130 --> 00:58:01.842 align:middle line:90%


00:58:01.842 --> 00:58:03.300 align:middle line:84%
So what rational
players will do is

00:58:03.300 --> 00:58:07.830 align:middle line:84%
they avoid the winner's curse by
just down weighting their bids

00:58:07.830 --> 00:58:09.780 align:middle line:84%
based on the amount
of winner's curse

00:58:09.780 --> 00:58:13.780 align:middle line:84%
that they expect to occur
once they learn that they won.

00:58:13.780 --> 00:58:19.140 align:middle line:84%
So what I want to do is finish
today with one empirical paper.

00:58:19.140 --> 00:58:22.300 align:middle line:84%
So this is about winner's
curses in auction.

00:58:22.300 --> 00:58:24.300 align:middle line:84%
So paper, Hendricks and
Porter, empirical study

00:58:24.300 --> 00:58:26.760 align:middle line:84%
of an auction with
asymmetric information.

00:58:26.760 --> 00:58:31.020 align:middle line:84%
This is about US
auctions of leases

00:58:31.020 --> 00:58:35.465 align:middle line:84%
to drill for oil in
waters off the US Coast.

00:58:35.465 --> 00:58:38.183 align:middle line:90%


00:58:38.183 --> 00:58:40.350 align:middle line:84%
Most of this oil drilling
that they're talking about

00:58:40.350 --> 00:58:43.380 align:middle line:84%
is if you go to the Gulf
Coast of the United States,

00:58:43.380 --> 00:58:46.800 align:middle line:84%
off the Coast of Texas,
Louisiana, there are many,

00:58:46.800 --> 00:58:52.327 align:middle line:84%
many, many offshore oil wells
and in relatively shallow water

00:58:52.327 --> 00:58:53.910 align:middle line:84%
where the government
has auctioned off

00:58:53.910 --> 00:58:56.640 align:middle line:90%
the right to drill for oil.

00:58:56.640 --> 00:58:58.800 align:middle line:84%
The US government auctions
off two different types

00:58:58.800 --> 00:59:00.160 align:middle line:90%
of offshore oil leases.

00:59:00.160 --> 00:59:02.800 align:middle line:84%
One are what are
called wildcat tracts.

00:59:02.800 --> 00:59:09.400 align:middle line:84%
Wildcat tracts are roughly 5,000
acre plots that don't abut any

00:59:09.400 --> 00:59:10.730 align:middle line:90%
other drilling.

00:59:10.730 --> 00:59:16.930 align:middle line:84%
And about 35% of those
wildcat tracts that are bought

00:59:16.930 --> 00:59:19.090 align:middle line:90%
end up producing any oil.

00:59:19.090 --> 00:59:21.520 align:middle line:84%
The others, either the
company doesn't drill them

00:59:21.520 --> 00:59:24.820 align:middle line:84%
because doing a more detailed
geological survey after they've

00:59:24.820 --> 00:59:27.730 align:middle line:84%
won the auction, they decide
it's not even worth drilling.

00:59:27.730 --> 00:59:29.380 align:middle line:84%
Or they drill a
hole and they spend

00:59:29.380 --> 00:59:31.450 align:middle line:84%
millions of dollars
drilling underground

00:59:31.450 --> 00:59:34.660 align:middle line:84%
and then they don't find
oil when they drill.

00:59:34.660 --> 00:59:38.080 align:middle line:84%
The second type of
things that are auctioned

00:59:38.080 --> 00:59:41.140 align:middle line:84%
is that I'll just go out
here in the Gulf of Mexico

00:59:41.140 --> 00:59:43.460 align:middle line:84%
and they'll just auction
off the right to drill here.

00:59:43.460 --> 00:59:45.543 align:middle line:84%
But then sometimes what
happens is you auction off

00:59:45.543 --> 00:59:48.520 align:middle line:84%
the right to drill on this
tract and there is oil there.

00:59:48.520 --> 00:59:51.820 align:middle line:84%
And if there is oil there,
then immediately people

00:59:51.820 --> 00:59:57.448 align:middle line:84%
tend to want to drill here or
here or here or here or here.

00:59:57.448 --> 00:59:58.990 align:middle line:84%
Because if you know
there's oil here,

00:59:58.990 --> 01:00:01.820 align:middle line:84%
there's probably
oil nearby also.

01:00:01.820 --> 01:00:05.290 align:middle line:84%
And so they also auction off
what they call drainage tracts.

01:00:05.290 --> 01:00:08.740 align:middle line:84%
They're smaller plots that
are adjacent to a previously

01:00:08.740 --> 01:00:10.640 align:middle line:90%
drilled wildcat tract.

01:00:10.640 --> 01:00:13.603 align:middle line:84%
And so when people
buy drainage tracts,

01:00:13.603 --> 01:00:15.770 align:middle line:84%
it's more likely that there's
going to be oil there.

01:00:15.770 --> 01:00:19.360 align:middle line:84%
It's much less risky, much
higher expected amount of oil,

01:00:19.360 --> 01:00:23.485 align:middle line:84%
because you know there's
oil right next door.

01:00:23.485 --> 01:00:27.850 align:middle line:90%


01:00:27.850 --> 01:00:31.150 align:middle line:90%
Here's just a map showing--

01:00:31.150 --> 01:00:36.260 align:middle line:84%
here's random wildcat tract that
someone is planning to drill on.

01:00:36.260 --> 01:00:39.470 align:middle line:84%
This would be an area where,
say, this tract was drilled.

01:00:39.470 --> 01:00:40.510 align:middle line:90%
They had oil.

01:00:40.510 --> 01:00:42.010 align:middle line:84%
And then they started
auctioning off

01:00:42.010 --> 01:00:44.890 align:middle line:84%
all these little
drainage tracts around it

01:00:44.890 --> 01:00:46.780 align:middle line:84%
where people can think
if there's oil here,

01:00:46.780 --> 01:00:51.950 align:middle line:84%
there's probably oil here and
all these other places nearby.

01:00:51.950 --> 01:00:56.220 align:middle line:84%
And asymmetric information that
the winner's curse, they note,

01:00:56.220 --> 01:00:59.370 align:middle line:84%
is that this auction
is very asymmetric

01:00:59.370 --> 01:01:02.340 align:middle line:84%
auction in that
there's one firm that

01:01:02.340 --> 01:01:08.340 align:middle line:84%
has a well in the ground at this
location that knows something

01:01:08.340 --> 01:01:10.930 align:middle line:84%
about the oil that
they're pumping out of it.

01:01:10.930 --> 01:01:13.560 align:middle line:84%
And then there are all
these people around here

01:01:13.560 --> 01:01:16.140 align:middle line:84%
who don't have the same
information that this person

01:01:16.140 --> 01:01:18.160 align:middle line:90%
with the wildcat tract is here.

01:01:18.160 --> 01:01:22.980 align:middle line:84%
And particularly, the way my
understanding of oil drilling

01:01:22.980 --> 01:01:27.040 align:middle line:84%
is, oil drilling is a
fairly sophisticated thing.

01:01:27.040 --> 01:01:29.370 align:middle line:84%
So you've got this
thing that's underwater.

01:01:29.370 --> 01:01:32.070 align:middle line:84%
I've got my well here
that I'm drilling down.

01:01:32.070 --> 01:01:33.990 align:middle line:84%
I'm going underwater,
and then I'm

01:01:33.990 --> 01:01:36.030 align:middle line:84%
drilling into the
ground on my wildcat.

01:01:36.030 --> 01:01:39.912 align:middle line:90%
So I own this wildcat tract.

01:01:39.912 --> 01:01:43.128 align:middle line:84%
You can actually send a drill
bit diagonally underground.

01:01:43.128 --> 01:01:44.920 align:middle line:84%
So you don't have to
drill a straight hole.

01:01:44.920 --> 01:01:46.210 align:middle line:90%
You can drill like this.

01:01:46.210 --> 01:01:48.480 align:middle line:90%
You can drill like this.

01:01:48.480 --> 01:01:52.400 align:middle line:84%
And so imagine that
this firm is here.

01:01:52.400 --> 01:01:54.150 align:middle line:84%
They're producing a
ton of oil from a well

01:01:54.150 --> 01:01:56.370 align:middle line:84%
that you know on the
surface is up there.

01:01:56.370 --> 01:02:00.082 align:middle line:84%
And then they
propose that there's

01:02:00.082 --> 01:02:02.790 align:middle line:84%
an auction going to be conducted
not only for this wildcat tract,

01:02:02.790 --> 01:02:03.540 align:middle line:90%
but for this.

01:02:03.540 --> 01:02:05.080 align:middle line:90%
So this is the wildcat tract.

01:02:05.080 --> 01:02:06.490 align:middle line:90%
There's a drainage tract here.

01:02:06.490 --> 01:02:08.020 align:middle line:90%
There's a drainage tract here.

01:02:08.020 --> 01:02:10.380 align:middle line:84%
And you're going to
bid against ExxonMobil,

01:02:10.380 --> 01:02:13.470 align:middle line:84%
who's got their pipe in the
ground, pumping a ton of oil

01:02:13.470 --> 01:02:14.557 align:middle line:90%
out of this wildcat tract.

01:02:14.557 --> 01:02:16.640 align:middle line:84%
And let's suppose that
you're bidding against them

01:02:16.640 --> 01:02:19.223 align:middle line:84%
and you're like, OK, I'm going
to bid for this drainage tract.

01:02:19.223 --> 01:02:21.000 align:middle line:84%
And what you learn
is that they didn't

01:02:21.000 --> 01:02:22.360 align:middle line:90%
bid for that drainage tract.

01:02:22.360 --> 01:02:24.120 align:middle line:84%
They bid for that
drainage tract.

01:02:24.120 --> 01:02:25.680 align:middle line:84%
As soon as you learn
that ExxonMobil

01:02:25.680 --> 01:02:27.000 align:middle line:84%
bid for this drainage
tract, you think

01:02:27.000 --> 01:02:29.820 align:middle line:84%
it must be that what they did is
they drilled a thing down here

01:02:29.820 --> 01:02:31.390 align:middle line:84%
and they went
diagonally that way.

01:02:31.390 --> 01:02:33.240 align:middle line:84%
So they think there's
oil over here.

01:02:33.240 --> 01:02:35.560 align:middle line:84%
I've just won this
drainage tract.

01:02:35.560 --> 01:02:38.730 align:middle line:84%
Do I even want to drill it once
I've learned that ExxonMobil

01:02:38.730 --> 01:02:42.350 align:middle line:90%
didn't want this one?

01:02:42.350 --> 01:02:46.460 align:middle line:84%
Anyway, so that creates the
potential for a severe winner's

01:02:46.460 --> 01:02:49.250 align:middle line:84%
curse and that the person who
has the pipe in the ground

01:02:49.250 --> 01:02:51.800 align:middle line:84%
knows much more about
the oil pressure

01:02:51.800 --> 01:02:55.085 align:middle line:84%
and about where the oil is
coming from than all the firms

01:02:55.085 --> 01:02:56.960 align:middle line:84%
who are just able to
observe that they've got

01:02:56.960 --> 01:03:01.760 align:middle line:84%
a rig set up here in the
middle of the ocean somewhere.

01:03:01.760 --> 01:03:05.030 align:middle line:84%
One thing that's interesting
about this is so these drainage

01:03:05.030 --> 01:03:08.600 align:middle line:84%
tracts, if you look at the
fraction that are productive,

01:03:08.600 --> 01:03:11.720 align:middle line:84%
and I guess it's even
really hard to see this,

01:03:11.720 --> 01:03:14.100 align:middle line:84%
so there were 1,000
in this data set.

01:03:14.100 --> 01:03:15.900 align:middle line:90%
There were 1,056 wildcat tracks.

01:03:15.900 --> 01:03:17.940 align:middle line:90%
Only 385 had oil.

01:03:17.940 --> 01:03:20.120 align:middle line:90%
There were 144 drainage tracks.

01:03:20.120 --> 01:03:21.210 align:middle line:90%
86 had oil.

01:03:21.210 --> 01:03:24.050 align:middle line:84%
So it's much higher
fraction have oil.

01:03:24.050 --> 01:03:27.030 align:middle line:84%
The average value of the
oil taken out of them,

01:03:27.030 --> 01:03:29.343 align:middle line:84%
these tracts have
an average of 5.27--

01:03:29.343 --> 01:03:31.010 align:middle line:84%
I guess it must be
millions of something

01:03:31.010 --> 01:03:33.210 align:middle line:90%
or other dollars in oil.

01:03:33.210 --> 01:03:38.370 align:middle line:84%
The drainage tracts have $13.5
million of value on average.

01:03:38.370 --> 01:03:42.500 align:middle line:84%
Yet somehow the wildcat tracts
attract 3 and 1/2 bidders per

01:03:42.500 --> 01:03:43.140 align:middle line:90%
auction.

01:03:43.140 --> 01:03:47.250 align:middle line:84%
The drainage tracts attract
only 2.7 bidders per auction.

01:03:47.250 --> 01:03:50.210 align:middle line:84%
So you have these much
more valuable tracts

01:03:50.210 --> 01:03:54.080 align:middle line:84%
that are much lower risk and
yet attract fewer bidders

01:03:54.080 --> 01:03:55.860 align:middle line:90%
than the wildcat tracts.

01:03:55.860 --> 01:03:58.580 align:middle line:84%
And as a result, unsurprisingly,
the average profits

01:03:58.580 --> 01:04:00.680 align:middle line:84%
earned by the winning
bidder are much higher

01:04:00.680 --> 01:04:05.010 align:middle line:84%
in bidding for drainage tracts
than bidding for wildcat tracts.

01:04:05.010 --> 01:04:07.260 align:middle line:84%
And Hendricks and
Porter started to note,

01:04:07.260 --> 01:04:09.990 align:middle line:84%
isn't this initially
seem like a puzzle?

01:04:09.990 --> 01:04:12.270 align:middle line:84%
Why would the
drainage tracts that

01:04:12.270 --> 01:04:15.240 align:middle line:84%
are so much more reliable
and so much more profitable

01:04:15.240 --> 01:04:18.930 align:middle line:84%
have fewer bidders and much
higher profits than the wildcat

01:04:18.930 --> 01:04:20.460 align:middle line:90%
ones where it's highly risky?

01:04:20.460 --> 01:04:23.203 align:middle line:84%
And they suggest that this
is a natural consequence

01:04:23.203 --> 01:04:24.120 align:middle line:90%
of the winner's curse.

01:04:24.120 --> 01:04:27.540 align:middle line:84%
That the because the
winner's curse is so severe,

01:04:27.540 --> 01:04:30.930 align:middle line:84%
everybody is afraid to bid
against the incumbent who's

01:04:30.930 --> 01:04:33.360 align:middle line:84%
already extracting the oil
from the wildcat tract.

01:04:33.360 --> 01:04:36.360 align:middle line:84%
And therefore, the
incumbents earn high profits

01:04:36.360 --> 01:04:38.015 align:middle line:84%
on these tracts and
other people just

01:04:38.015 --> 01:04:39.390 align:middle line:84%
tend to stay away
because they're

01:04:39.390 --> 01:04:40.598 align:middle line:90%
afraid of the winner's curse.

01:04:40.598 --> 01:04:45.130 align:middle line:90%


01:04:45.130 --> 01:04:46.520 align:middle line:90%
So it's a nice idea.

01:04:46.520 --> 01:04:48.850 align:middle line:84%
But in some ways,
I think I wanted

01:04:48.850 --> 01:04:51.430 align:middle line:84%
to cover Hendricks
and Porter is it's

01:04:51.430 --> 01:04:55.900 align:middle line:84%
a really beautiful example of
how you can write a reduced form

01:04:55.900 --> 01:05:00.640 align:middle line:84%
empirical IO paper in that
they start with of simple idea

01:05:00.640 --> 01:05:03.490 align:middle line:84%
of people are afraid
of the winner's curse,

01:05:03.490 --> 01:05:04.940 align:middle line:90%
therefore they bid less.

01:05:04.940 --> 01:05:07.120 align:middle line:84%
And what they try to do
is build that out as--

01:05:07.120 --> 01:05:09.580 align:middle line:84%
write down a model
and then think

01:05:09.580 --> 01:05:13.303 align:middle line:84%
of seven different implications
of the model that are not

01:05:13.303 --> 01:05:15.970 align:middle line:84%
obvious from when you just state
the model, and then think about

01:05:15.970 --> 01:05:17.830 align:middle line:90%
are those implications all true.

01:05:17.830 --> 01:05:20.650 align:middle line:84%
And use that to decide, is
the asymmetric information

01:05:20.650 --> 01:05:22.810 align:middle line:84%
really the explanation
here, or could there

01:05:22.810 --> 01:05:24.440 align:middle line:90%
be some different explanation?

01:05:24.440 --> 01:05:26.773 align:middle line:84%
They don't work out what the
alternate explanations are,

01:05:26.773 --> 01:05:29.422 align:middle line:84%
but the thought is if I
have my one explanation,

01:05:29.422 --> 01:05:31.630 align:middle line:84%
my one explanation makes
seven different predictions.

01:05:31.630 --> 01:05:33.770 align:middle line:84%
I can then test my seven
different predictions,

01:05:33.770 --> 01:05:35.560 align:middle line:84%
if they seem to hold,
then I think this

01:05:35.560 --> 01:05:37.430 align:middle line:90%
is a good explanation for this.

01:05:37.430 --> 01:05:39.680 align:middle line:90%
So here's a very simple model.

01:05:39.680 --> 01:05:43.090 align:middle line:84%
So they have a
wildcat tract that

01:05:43.090 --> 01:05:46.220 align:middle line:84%
has one informed person who's
drilling on the wildcat tract,

01:05:46.220 --> 01:05:48.325 align:middle line:84%
and then there's a single
drainage tract nearby.

01:05:48.325 --> 01:05:50.450 align:middle line:84%
They're going to assume
that the drainage tract has

01:05:50.450 --> 01:05:54.260 align:middle line:84%
value v to the
person who is already

01:05:54.260 --> 01:05:57.840 align:middle line:84%
drilling the wildcat tract
and v minus c to the others.

01:05:57.840 --> 01:06:00.050 align:middle line:84%
So the option is not
only does ExxonMobil have

01:06:00.050 --> 01:06:02.120 align:middle line:90%
an informational advantage.

01:06:02.120 --> 01:06:05.630 align:middle line:84%
ExxonMobil would get v if
they win the drainage tract,

01:06:05.630 --> 01:06:08.450 align:middle line:84%
whereas a rival would
only get v minus c.

01:06:08.450 --> 01:06:10.010 align:middle line:84%
And the thought
is that the rivals

01:06:10.010 --> 01:06:13.250 align:middle line:84%
are getting less value because
when you already have a platform

01:06:13.250 --> 01:06:15.290 align:middle line:84%
nearby, there's
economies of scale

01:06:15.290 --> 01:06:17.340 align:middle line:84%
and building a
second platform here.

01:06:17.340 --> 01:06:20.490 align:middle line:84%
And so there's a cost
advantage as well

01:06:20.490 --> 01:06:25.760 align:middle line:84%
that might explain why
ExxonMobil will bid more.

01:06:25.760 --> 01:06:28.050 align:middle line:90%
We have n uninformed bidders.

01:06:28.050 --> 01:06:30.770 align:middle line:84%
The uninformed bidders
do get some signal.

01:06:30.770 --> 01:06:33.050 align:middle line:84%
They get some
signal z, which can

01:06:33.050 --> 01:06:34.650 align:middle line:84%
be the signal from
their geologists.

01:06:34.650 --> 01:06:37.092 align:middle line:84%
It could be the
signal from ExxonMobil

01:06:37.092 --> 01:06:39.800 align:middle line:84%
does have to report how much oil
they're pulling out of that well

01:06:39.800 --> 01:06:41.292 align:middle line:90%
because they pay royalties.

01:06:41.292 --> 01:06:43.250 align:middle line:84%
And they're going to
assume that this satisfies

01:06:43.250 --> 01:06:45.950 align:middle line:84%
the expected value is bigger
than the government's reserve

01:06:45.950 --> 01:06:47.090 align:middle line:90%
price.

01:06:47.090 --> 01:06:50.690 align:middle line:84%
The expected value is increasing
in the quality of their signal.

01:06:50.690 --> 01:06:52.640 align:middle line:84%
But there's always
some probability

01:06:52.640 --> 01:06:55.010 align:middle line:84%
that the value will be less
than the reserve price,

01:06:55.010 --> 01:06:58.630 align:middle line:84%
no matter how positive
the signal is.

01:06:58.630 --> 01:07:00.910 align:middle line:84%
And then you have
the one informed firm

01:07:00.910 --> 01:07:05.290 align:middle line:84%
that both sees the true
value, actually fully knows

01:07:05.290 --> 01:07:07.450 align:middle line:84%
how much oil is under
the drainage tract,

01:07:07.450 --> 01:07:10.480 align:middle line:84%
and sees the signal that
the uninformed bidders

01:07:10.480 --> 01:07:11.710 align:middle line:90%
are relying on.

01:07:11.710 --> 01:07:14.830 align:middle line:84%
And then they think about a
first price sealed bid auction

01:07:14.830 --> 01:07:16.395 align:middle line:90%
with a reservation price of r.

01:07:16.395 --> 01:07:20.270 align:middle line:90%


01:07:20.270 --> 01:07:22.590 align:middle line:84%
Observation like we've done
a few times in this class.

01:07:22.590 --> 01:07:26.900 align:middle line:84%
This is not a game that can have
a pure strategy equilibrium.

01:07:26.900 --> 01:07:30.260 align:middle line:84%
Because in a pure strategy
equilibrium in some sense,

01:07:30.260 --> 01:07:32.210 align:middle line:84%
the firm playing
the uninformed guys

01:07:32.210 --> 01:07:34.040 align:middle line:84%
are just too
vulnerable when they

01:07:34.040 --> 01:07:35.490 align:middle line:90%
play pure strategy equilibrium.

01:07:35.490 --> 01:07:38.750 align:middle line:84%
So you can't have an equilibrium
where the uninformed bidders are

01:07:38.750 --> 01:07:41.570 align:middle line:84%
not bidding, because the
uninformed guys were not

01:07:41.570 --> 01:07:44.450 align:middle line:84%
bidding, the informed
guy would just bid r.

01:07:44.450 --> 01:07:47.750 align:middle line:84%
And then bidding r plus epsilon
would be a profitable deviation

01:07:47.750 --> 01:07:50.180 align:middle line:84%
for the uninformed bidders,
because on average, the tracts

01:07:50.180 --> 01:07:51.530 align:middle line:90%
are worth a lot.

01:07:51.530 --> 01:07:53.930 align:middle line:84%
So you can't have the
uninformed bidders not bidding,

01:07:53.930 --> 01:07:56.030 align:middle line:84%
because then the informed
bidder would bid r,

01:07:56.030 --> 01:07:57.863 align:middle line:84%
and then the uninformed
guys would wish they

01:07:57.863 --> 01:07:59.340 align:middle line:90%
were bidding r plus epsilon.

01:07:59.340 --> 01:08:02.480 align:middle line:84%
And so that can't
be an equilibrium.

01:08:02.480 --> 01:08:04.460 align:middle line:84%
You also can't have
an equilibrium where

01:08:04.460 --> 01:08:06.230 align:middle line:84%
the uninformed
guys are following

01:08:06.230 --> 01:08:12.080 align:middle line:84%
some pure strategy that's some
function b uninformed of z.

01:08:12.080 --> 01:08:15.050 align:middle line:84%
Because if they were
playing this pure strategy,

01:08:15.050 --> 01:08:16.837 align:middle line:84%
then what would
the incumbent do?

01:08:16.837 --> 01:08:18.920 align:middle line:84%
If the value was bigger
than what they're bidding,

01:08:18.920 --> 01:08:20.340 align:middle line:90%
the incumbent would take it.

01:08:20.340 --> 01:08:22.100 align:middle line:84%
And if the value was less
than what they're bidding,

01:08:22.100 --> 01:08:23.750 align:middle line:84%
the incumbent will
leave it to them.

01:08:23.750 --> 01:08:26.330 align:middle line:84%
So basically, if they're
playing a pure strategy,

01:08:26.330 --> 01:08:27.560 align:middle line:90%
they always lose.

01:08:27.560 --> 01:08:30.020 align:middle line:84%
Because either the
incumbent, it's a good tract

01:08:30.020 --> 01:08:32.844 align:middle line:84%
and the incumbent takes it
from them, or it's a bad tract

01:08:32.844 --> 01:08:34.819 align:middle line:84%
and the incumbent
leaves it with them.

01:08:34.819 --> 01:08:37.100 align:middle line:84%
So you can't have any
of these equilibria.

01:08:37.100 --> 01:08:40.170 align:middle line:84%
What do you get in
these models of search?

01:08:40.170 --> 01:08:42.800 align:middle line:84%
You get a mixed
strategy equilibria.

01:08:42.800 --> 01:08:45.180 align:middle line:84%
So the uninformed
bidders are going to mix.

01:08:45.180 --> 01:08:47.115 align:middle line:84%
Sometimes they're
going to bid exactly 0

01:08:47.115 --> 01:08:48.740 align:middle line:84%
and sometimes they're
going to mix over

01:08:48.740 --> 01:08:50.810 align:middle line:90%
the interval from r to z.

01:08:50.810 --> 01:08:54.960 align:middle line:84%
And their mixing
is going to be such

01:08:54.960 --> 01:08:56.946 align:middle line:84%
that it forces the
incumbent to play.

01:08:56.946 --> 01:08:59.279 align:middle line:84%
It's optimal for the incumbent
to play a strategy, which

01:08:59.279 --> 01:09:04.140 align:middle line:84%
is if there's no oil bid 0,
if v is a little bit bigger

01:09:04.140 --> 01:09:06.660 align:middle line:84%
than the reserve price and
z is not too big, then just

01:09:06.660 --> 01:09:08.740 align:middle line:90%
bid exactly the reserve price.

01:09:08.740 --> 01:09:13.830 align:middle line:84%
And then as either
the value gets larger

01:09:13.830 --> 01:09:15.840 align:middle line:84%
or z gets bigger, start
to increase your bid

01:09:15.840 --> 01:09:18.210 align:middle line:90%
and bid above the reserve price.

01:09:18.210 --> 01:09:21.359 align:middle line:84%
So the incumbent is, if I think
about what the incumbent's bid

01:09:21.359 --> 01:09:25.050 align:middle line:84%
distribution looks
like, sometimes I

01:09:25.050 --> 01:09:27.569 align:middle line:84%
see the incumbent
bidding exactly 0.

01:09:27.569 --> 01:09:28.840 align:middle line:90%
Sorry, bidding exactly 0.

01:09:28.840 --> 01:09:30.279 align:middle line:90%
Just not even bidding.

01:09:30.279 --> 01:09:33.210 align:middle line:84%
Sometimes I see the incumbent
bidding the reserve price.

01:09:33.210 --> 01:09:35.640 align:middle line:84%
And then there's going to be
some density of bids where

01:09:35.640 --> 01:09:39.060 align:middle line:84%
the incumbent bids more if
it knows the tract is highly

01:09:39.060 --> 01:09:40.890 align:middle line:90%
valuable and looks attractive.

01:09:40.890 --> 01:09:44.760 align:middle line:84%
It's going to bid
a higher amount.

01:09:44.760 --> 01:09:47.910 align:middle line:84%
So this is what
the incumbent does.

01:09:47.910 --> 01:09:51.100 align:middle line:90%
What do the uninformed guys do?

01:09:51.100 --> 01:09:54.710 align:middle line:84%
The uninformed guys are playing
a corresponding mixture.

01:09:54.710 --> 01:09:58.330 align:middle line:84%
They don't know anything,
but sometimes they bid 0

01:09:58.330 --> 01:10:02.910 align:middle line:84%
and then they also bid over some
distribution of higher values.

01:10:02.910 --> 01:10:06.060 align:middle line:90%


01:10:06.060 --> 01:10:07.330 align:middle line:90%
Let me be more realistic.

01:10:07.330 --> 01:10:09.920 align:middle line:84%
Maybe they bid 0 a lot
because they're scared.

01:10:09.920 --> 01:10:12.980 align:middle line:90%


01:10:12.980 --> 01:10:18.380 align:middle line:84%
So anyway, Hendricks and Porter
solve for that equilibrium.

01:10:18.380 --> 01:10:21.170 align:middle line:84%
And a very nice
feature is that they

01:10:21.170 --> 01:10:23.210 align:middle line:84%
have many different
predictions that they

01:10:23.210 --> 01:10:24.840 align:middle line:90%
can derive in this model.

01:10:24.840 --> 01:10:29.660 align:middle line:84%
So the first one is that
in this equilibrium,

01:10:29.660 --> 01:10:33.110 align:middle line:84%
the incumbents bid
0 with a smaller

01:10:33.110 --> 01:10:37.850 align:middle line:84%
probability than the probability
that the uninformed guys bid 0.

01:10:37.850 --> 01:10:42.080 align:middle line:84%
So 0 bids by the incumbent
are less common than 0 bids

01:10:42.080 --> 01:10:45.290 align:middle line:90%
by the disadvantaged entrants.

01:10:45.290 --> 01:10:48.445 align:middle line:84%
The informed bidder wins the
auction at least half the time.

01:10:48.445 --> 01:10:51.090 align:middle line:90%


01:10:51.090 --> 01:10:54.030 align:middle line:84%
The uninformed bidders
are earning 0 profits

01:10:54.030 --> 01:10:56.730 align:middle line:84%
because they're mixing
and they're mixing with 0

01:10:56.730 --> 01:10:58.000 align:middle line:90%
in the equilibrium support.

01:10:58.000 --> 01:11:00.900 align:middle line:90%
So sometimes they do bid 0.

01:11:00.900 --> 01:11:05.960 align:middle line:84%
And so profits are
0 in expectation.

01:11:05.960 --> 01:11:07.970 align:middle line:84%
In the bad news
case where they bid

01:11:07.970 --> 01:11:10.410 align:middle line:84%
something and the
informed bidder bids 0,

01:11:10.410 --> 01:11:12.330 align:middle line:90%
then their profits are negative.

01:11:12.330 --> 01:11:14.810 align:middle line:84%
And in the good news case,
where the informed bidder

01:11:14.810 --> 01:11:17.180 align:middle line:84%
bids at least r,
then their profits

01:11:17.180 --> 01:11:19.550 align:middle line:84%
are positive in
expectation, because they

01:11:19.550 --> 01:11:20.800 align:middle line:90%
have 0 expected profits.

01:11:20.800 --> 01:11:22.800 align:middle line:84%
In the bad news case,
they get negative profits.

01:11:22.800 --> 01:11:26.990 align:middle line:84%
They must get positive
profits in the good news case.

01:11:26.990 --> 01:11:29.380 align:middle line:84%
The incumbent earns
positive profits.

01:11:29.380 --> 01:11:32.110 align:middle line:90%


01:11:32.110 --> 01:11:36.580 align:middle line:84%
A much less obvious statement
is that when the cost

01:11:36.580 --> 01:11:40.780 align:middle line:84%
c is close to 0, so the two
firms don't have big cost

01:11:40.780 --> 01:11:46.090 align:middle line:84%
differences, the ex-ante bid
distributions of the incumbents

01:11:46.090 --> 01:11:50.530 align:middle line:84%
and the entrants and
the uninformed bidders

01:11:50.530 --> 01:11:52.490 align:middle line:90%
converge to each other.

01:11:52.490 --> 01:11:57.265 align:middle line:84%
So as c goes to 0, this
is a bid distribution

01:11:57.265 --> 01:11:59.890 align:middle line:84%
that comes from bidding based on
what you know about the value.

01:11:59.890 --> 01:12:02.270 align:middle line:84%
This is one that comes
purely from randomization.

01:12:02.270 --> 01:12:04.960 align:middle line:84%
But these two distributions
approach each other

01:12:04.960 --> 01:12:06.070 align:middle line:90%
as c goes to 0.

01:12:06.070 --> 01:12:09.160 align:middle line:84%
And the c equals 0 limit,
these two distributions

01:12:09.160 --> 01:12:10.166 align:middle line:90%
would be identical.

01:12:10.166 --> 01:12:14.800 align:middle line:90%


01:12:14.800 --> 01:12:18.550 align:middle line:84%
The incumbent's bid is
independent of the number

01:12:18.550 --> 01:12:20.560 align:middle line:90%
of rival bids.

01:12:20.560 --> 01:12:22.720 align:middle line:84%
That's another
property of the mixing.

01:12:22.720 --> 01:12:26.440 align:middle line:84%
And the incumbent's bid
is an increasing function

01:12:26.440 --> 01:12:30.290 align:middle line:84%
of the true value of the
tract and of the signal that's

01:12:30.290 --> 01:12:34.880 align:middle line:84%
available when people
are bidding on the tract.

01:12:34.880 --> 01:12:37.130 align:middle line:84%
And it's an increasing
function of the true value,

01:12:37.130 --> 01:12:38.840 align:middle line:84%
because the more it's worth
winning, the more aggressive

01:12:38.840 --> 01:12:39.450 align:middle line:90%
you want to be.

01:12:39.450 --> 01:12:40.825 align:middle line:84%
It's an increasing
function of z,

01:12:40.825 --> 01:12:43.807 align:middle line:84%
because if you know the
opponents are getting better

01:12:43.807 --> 01:12:45.390 align:middle line:84%
signals, they're
more likely to enter,

01:12:45.390 --> 01:12:48.890 align:middle line:90%
you bid more aggressively.

01:12:48.890 --> 01:12:50.840 align:middle line:84%
And then what
Hendricks and Porter do

01:12:50.840 --> 01:12:53.700 align:middle line:90%
is they get this data set.

01:12:53.700 --> 01:12:55.900 align:middle line:84%
It's a somewhat
historical paper.

01:12:55.900 --> 01:12:59.810 align:middle line:84%
They got information on 114
drainage tracts auctioned

01:12:59.810 --> 01:13:02.810 align:middle line:90%
between 1959 and 1969.

01:13:02.810 --> 01:13:05.990 align:middle line:84%
All of them are adjacent to
a wildcat tract on which they

01:13:05.990 --> 01:13:07.252 align:middle line:90%
have production data.

01:13:07.252 --> 01:13:09.710 align:middle line:84%
And so one of the nice things
about going back historically

01:13:09.710 --> 01:13:12.708 align:middle line:84%
is they're doing this
far enough after the time

01:13:12.708 --> 01:13:14.750 align:middle line:84%
all these auctions occurred
that they can observe

01:13:14.750 --> 01:13:17.940 align:middle line:84%
all the production that occurred
over the lifetime of the wells.

01:13:17.940 --> 01:13:21.170 align:middle line:84%
So the wells are being drilled
over the next five years

01:13:21.170 --> 01:13:23.450 align:middle line:84%
after their auction, and
then they're producing oil

01:13:23.450 --> 01:13:25.250 align:middle line:84%
after some number of
years, but they're

01:13:25.250 --> 01:13:28.010 align:middle line:84%
able to run out when
all the oil got produced

01:13:28.010 --> 01:13:30.715 align:middle line:84%
and how valuable
things were ex post.

01:13:30.715 --> 01:13:33.910 align:middle line:90%


01:13:33.910 --> 01:13:42.558 align:middle line:84%
Anyway, the data include the
bids by all the participants,

01:13:42.558 --> 01:13:44.350 align:middle line:84%
the number of neighbors
bidding, the number

01:13:44.350 --> 01:13:48.280 align:middle line:84%
of non-neighbors bidding, the ex
post profitability of the tract,

01:13:48.280 --> 01:13:50.020 align:middle line:84%
the gross profits of
the adjacent tract,

01:13:50.020 --> 01:13:50.925 align:middle line:90%
and things like that.

01:13:50.925 --> 01:13:54.987 align:middle line:90%


01:13:54.987 --> 01:13:56.570 align:middle line:84%
One of the interesting
design features

01:13:56.570 --> 01:13:59.120 align:middle line:84%
the US government chose
is imagine sometimes you

01:13:59.120 --> 01:14:03.110 align:middle line:90%
may have this situation.

01:14:03.110 --> 01:14:08.405 align:middle line:84%
So imagine you have ExxonMobil
here and you have BP here.

01:14:08.405 --> 01:14:11.840 align:middle line:90%


01:14:11.840 --> 01:14:14.225 align:middle line:84%
And then there's a
drainage tract right here.

01:14:14.225 --> 01:14:16.100 align:middle line:84%
The one case you would
think, OK, then you're

01:14:16.100 --> 01:14:17.517 align:middle line:84%
going to get a lot
of competition.

01:14:17.517 --> 01:14:19.527 align:middle line:84%
If ExxonMobil's got
this, BP's got this,

01:14:19.527 --> 01:14:21.110 align:middle line:84%
they're both producing
oil and there's

01:14:21.110 --> 01:14:23.265 align:middle line:90%
this little area in between.

01:14:23.265 --> 01:14:24.890 align:middle line:84%
Rules the US government
set up for this

01:14:24.890 --> 01:14:26.900 align:middle line:84%
is that ExxonMobil and
BP in that situation

01:14:26.900 --> 01:14:30.530 align:middle line:84%
can form a joint venture and bid
together jointly on the tract

01:14:30.530 --> 01:14:32.870 align:middle line:84%
rather than competing
with each other.

01:14:32.870 --> 01:14:36.210 align:middle line:84%
So in most cases, in the
data set where this occurs,

01:14:36.210 --> 01:14:38.660 align:middle line:84%
lo and behold, the firms do
form the joint venture and bid

01:14:38.660 --> 01:14:39.560 align:middle line:90%
together.

01:14:39.560 --> 01:14:44.570 align:middle line:84%
So mostly they have
one incumbent tract.

01:14:44.570 --> 01:14:48.440 align:middle line:84%
Anyway, so then testing
predictions of the model.

01:14:48.440 --> 01:14:50.060 align:middle line:84%
Prediction one
that the neighbors

01:14:50.060 --> 01:14:52.460 align:middle line:84%
are supposed to bid
much higher fraction

01:14:52.460 --> 01:14:54.190 align:middle line:90%
time than the non-neighbors.

01:14:54.190 --> 01:14:55.540 align:middle line:90%
That's borne out in the data.

01:14:55.540 --> 01:14:58.292 align:middle line:84%
The neighbors are bidding
83%, the non-neighbors, 68%.

01:14:58.292 --> 01:15:01.110 align:middle line:90%


01:15:01.110 --> 01:15:04.470 align:middle line:84%
The incumbents are supposed to
win more than half the time.

01:15:04.470 --> 01:15:06.490 align:middle line:90%
They're winning 52% of the time.

01:15:06.490 --> 01:15:09.420 align:middle line:84%
I don't know if that's
such great confirmation.

01:15:09.420 --> 01:15:11.010 align:middle line:84%
The uninformed
bidders are supposed

01:15:11.010 --> 01:15:15.240 align:middle line:84%
to get negative profits
if the incumbent enters,

01:15:15.240 --> 01:15:18.000 align:middle line:90%
negative profits otherwise.

01:15:18.000 --> 01:15:20.610 align:middle line:84%
That's one of the clearer
things in the data

01:15:20.610 --> 01:15:26.250 align:middle line:84%
that when auctions where
the non neighbors win,

01:15:26.250 --> 01:15:30.330 align:middle line:84%
you compare the situations
where the incumbent bid

01:15:30.330 --> 01:15:32.080 align:middle line:90%
and the incumbent didn't bid.

01:15:32.080 --> 01:15:35.170 align:middle line:84%
When the incumbent didn't bid,
you get very negative profits.

01:15:35.170 --> 01:15:37.423 align:middle line:84%
When the incumbent did bid,
you get positive profits.

01:15:37.423 --> 01:15:42.510 align:middle line:90%


01:15:42.510 --> 01:15:45.180 align:middle line:84%
The incumbents are
earning a lot of money.

01:15:45.180 --> 01:15:49.080 align:middle line:84%
That was also very
clear in this table.

01:15:49.080 --> 01:15:53.310 align:middle line:84%
The incumbent win tracts are
very high positive profits,

01:15:53.310 --> 01:15:56.140 align:middle line:84%
whereas these are
essentially 0 on average.

01:15:56.140 --> 01:16:00.930 align:middle line:90%


01:16:00.930 --> 01:16:05.070 align:middle line:84%
The bottom part of
the paper is where

01:16:05.070 --> 01:16:09.000 align:middle line:84%
this starts to seem less high
tech econometrically than you

01:16:09.000 --> 01:16:10.050 align:middle line:90%
would expect today.

01:16:10.050 --> 01:16:14.070 align:middle line:84%
We're trying to see whether
these two distributions are

01:16:14.070 --> 01:16:17.070 align:middle line:84%
ex-ante identical
rather than doing

01:16:17.070 --> 01:16:20.400 align:middle line:84%
some kind of non-parametric
estimation of the densities

01:16:20.400 --> 01:16:22.030 align:middle line:90%
of those distributions.

01:16:22.030 --> 01:16:24.270 align:middle line:84%
They're just running
some regressions

01:16:24.270 --> 01:16:31.090 align:middle line:84%
and asking whether the epsilons
seem to have similar variances

01:16:31.090 --> 01:16:35.380 align:middle line:84%
and whether the bids seem to be
similarly related to the number

01:16:35.380 --> 01:16:37.750 align:middle line:84%
once you control for the
acres, the number of neighbors,

01:16:37.750 --> 01:16:40.810 align:middle line:90%
the values, things like that.

01:16:40.810 --> 01:16:44.140 align:middle line:84%
So I don't really know
whether that's really

01:16:44.140 --> 01:16:46.510 align:middle line:90%
great verification.

01:16:46.510 --> 01:16:51.160 align:middle line:84%
Then my prediction six was
that the incumbent's bid

01:16:51.160 --> 01:16:53.870 align:middle line:84%
doesn't depend on the number
of non-incumbents bidding.

01:16:53.870 --> 01:16:57.080 align:middle line:84%
That's also held
out in a regression.

01:16:57.080 --> 01:17:00.130 align:middle line:84%
And then to check that
the incumbent bid goes up

01:17:00.130 --> 01:17:05.770 align:middle line:84%
in the v and the z, they show
the incumbent bid does increase

01:17:05.770 --> 01:17:08.470 align:middle line:84%
in the true value of oil
that's eventually taken out

01:17:08.470 --> 01:17:12.820 align:middle line:84%
of the tract 20 years later
and also in the amount of money

01:17:12.820 --> 01:17:14.590 align:middle line:84%
that comes out of
the wildcat tract,

01:17:14.590 --> 01:17:17.070 align:middle line:84%
which is the observable thing
that everyone else can see.

01:17:17.070 --> 01:17:20.550 align:middle line:90%


01:17:20.550 --> 01:17:23.860 align:middle line:84%
So is that my last
slide or do I have more?

01:17:23.860 --> 01:17:24.830 align:middle line:90%
Nope, that's it.

01:17:24.830 --> 01:17:29.410 align:middle line:84%
So anyway, I think it's a
very, very nice example of how

01:17:29.410 --> 01:17:32.110 align:middle line:84%
you think about this idea of
writing reduced form IO where

01:17:32.110 --> 01:17:35.200 align:middle line:84%
you just, here's my model,
here's a bunch of predictions

01:17:35.200 --> 01:17:37.270 align:middle line:84%
that are not completely
obvious, and then

01:17:37.270 --> 01:17:40.030 align:middle line:84%
I'm going to look at as many
more nuanced predictions

01:17:40.030 --> 01:17:41.820 align:middle line:84%
as I can, find
that they're true.

01:17:41.820 --> 01:17:43.570 align:middle line:84%
And it seems like a
pretty convincing case

01:17:43.570 --> 01:17:46.150 align:middle line:84%
that we do badly in
these auctions because

01:17:46.150 --> 01:17:47.600 align:middle line:90%
of the asymmetric information.

01:17:47.600 --> 01:17:48.370 align:middle line:90%
Can I say that--

01:17:48.370 --> 01:17:50.080 align:middle line:84%
and sometimes people
have criticized

01:17:50.080 --> 01:17:52.080 align:middle line:84%
the US government and
saying, well, why on Earth

01:17:52.080 --> 01:17:56.763 align:middle line:84%
would you give BP and ExxonMobil
the ability to jointly bid here?

01:17:56.763 --> 01:17:58.930 align:middle line:84%
One way to think about this
is, though, maybe that's

01:17:58.930 --> 01:18:00.230 align:middle line:90%
actually not so stupid.

01:18:00.230 --> 01:18:02.470 align:middle line:84%
Maybe what we want to
do on the wildcat tracts

01:18:02.470 --> 01:18:04.763 align:middle line:84%
is in some sense
it's fine to have

01:18:04.763 --> 01:18:06.430 align:middle line:84%
adverse selection on
the wildcat tracts,

01:18:06.430 --> 01:18:09.340 align:middle line:84%
give all the money away to the
person who has the initial--

01:18:09.340 --> 01:18:11.247 align:middle line:84%
sorry, give all the
drainage tract profits

01:18:11.247 --> 01:18:13.330 align:middle line:84%
away to the person who
drilled the initial wildcat

01:18:13.330 --> 01:18:15.763 align:middle line:84%
tracts, because
the wildcat tracts,

01:18:15.763 --> 01:18:17.680 align:middle line:84%
again, were out here in
the middle of nowhere.

01:18:17.680 --> 01:18:19.998 align:middle line:84%
There it's a symmetric
auction model.

01:18:19.998 --> 01:18:21.790 align:middle line:84%
So in some sense, what
you're doing is just

01:18:21.790 --> 01:18:24.800 align:middle line:84%
increasing the prize you get
from the symmetric auction model

01:18:24.800 --> 01:18:27.860 align:middle line:84%
to be you get the prize,
which is all the oil here,

01:18:27.860 --> 01:18:30.930 align:middle line:84%
plus the advantage on the
surrounding drainage tracts.

01:18:30.930 --> 01:18:33.860 align:middle line:84%
And so in some sense, if
we just always give you

01:18:33.860 --> 01:18:35.745 align:middle line:84%
this big secondary
prize, that just

01:18:35.745 --> 01:18:38.120 align:middle line:84%
gets competed away in the
bidding for the initial wildcat

01:18:38.120 --> 01:18:38.810 align:middle line:90%
tracts.

01:18:38.810 --> 01:18:42.020 align:middle line:84%
And we can use the competition
for the wildcat tracts

01:18:42.020 --> 01:18:44.605 align:middle line:84%
as the sensible way to
try to raise revenue,

01:18:44.605 --> 01:18:45.980 align:middle line:84%
not worrying so
much about trying

01:18:45.980 --> 01:18:49.310 align:middle line:84%
to get the hard to get drainage
tract revenue from the firms

01:18:49.310 --> 01:18:52.220 align:middle line:84%
and just bundle it in with
the initial wildcat revenue

01:18:52.220 --> 01:18:55.390 align:middle line:84%
and then let them bid
symmetrically in that case.

01:18:55.390 --> 01:19:08.000 align:middle line:90%