Calendar and Lecture Summaries

District Revitalization Tools: Business Development and Marketing


Lecture presentation on policies, interventions, business development, revitalization programs, retaining and assisting existing businesses, attracting new enterprises, approaches and issues related to achieving a desired mix of businesses and their relevance to the St. Claude Avenue Main Streets District, the need for commercial centers to attract and sustain customer markets, the tools and approaches used to develop a district marketing image or position, and directly marketing the business districts to distinct customer groups.

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Lecture Notes

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