Readings

LEC # TOPICS READINGS
2

Industry Value System; Strategy Review

How Information Gives You Competitive Advantage

Porter, M.E. Chapter 1 in Competitive Advantage: Creating and Sustaining Superior Performance. New York, NY: The Free Press, 1985. ISBN: 0-02-925090-0. 
———. “Strategy and the Internet.” Harvard Business Review (March 2001).

Porter, M.E., and V.E. Millar. “How Information Gives You Competitive Advantage.” Harvard Business Review (July 1985). 

4

Supply Chain Management and Optimization

Industry Transformation

Disruptive Technologies

Disruptive Business Models

Macomber, J.D. “IT Strategy for Construction Companies: A Pragmatist’s Vision.” (PDF)

Stalk, G., P. Evans, and L.E. Shulman. “Competing on Capabilities: The New Rules of Corporate Strategy.” Harvard Business Review, no. 92209 (March-April 1992): 57-68.

Kahn, G. “Made to Measure: Invisible Supplier Has Penney’s Shirts All Buttoned Up,” and “From Hong Kong, It Tracks Sales, Restocks Shelves and Ships Shirts Straight to the Store.” The Wall Street Journal 
(September 11, 2003).

5

Knowing a Winning Business Idea When You See One

Writing a Business Plan

Kim, W.C., and R. Mauborgne. “Knowing a Winning Business Idea When You See One.” Harvard Business Review (September-October 2000): 130-137. 
Kim, W.C., and R. Mauborgne. “How to Tell a Flyer From a Failure”, “Now Name a Price That’s Hard to Refuse” and “Are You Sure the World is Ready for You?, New Business Ideas: Part I, II and III.” Financial Times (January 2001).

Sahlman, W.A. “How to Write a Great Business Plan.” Harvard Business Review (July-August 1997): 100-108.

Macomber, J.D. “US Construction Demographics: Some Relevant Statistics to Consider.” (PDF)

———. “Yes, the Internet Changes Everything.” Construction Business Review, Millennium Edition (December 1999).

———. “Follow the Money:  What Really Drives Technology Innovation in Construction.” 2003 ASCE Construction Research Congress .

6

Aligning Incentives - Part One

Aligning Incentives for Supply Chain Efficiency

Narayanan, V.G., and A. Raman. “Aligning Incentives for Supply Chain Efficiency.” Harvard Business School Note 9-600-110.

Cachon, G.P., and M.A. Lariviere. “Turning the Supply Chain into Revenue Chain.” Harvard Business Review (March 2001): 2-3.

Peers, M. “Blockbuster’s New Pitch: Why Not Buy That Movie?” The Wall Street Journal (November 1, 2002).

Orwall, B., M. Peers, and A. Zimmerman. “DVD Gains on Tape, but Economics Have Hollywood Studios in a Tizzy.” The Wall Street Journal (February 5, 2002).

7

Aligning Incentives - Part Two

Using Game Theory to Shape Strategy

Narayanan, V.G., and A. Raman. “Aligning Incentives for Supply Chain Efficiency.” Harvard Business School Note 9-600-110.

Brandenburger, A., and B. Nalebuff. “The Right Game: Use 
Game Theory to Shape Strategy.” Harvard Business Review (July-August 1995): 57-71.

8 Alliances and Franchising Knowledge Management

Gompers, P.A., and C.M. Conneely. “A Note on Franchising.” Harvard Business School Note 297-108.

Hansen, M.T., and T.H. Davenport. “Knowledge Management at Andersen Consulting.” Harvard Business School Note 9-499-032. 

Hansen, M.T., N. Nohria, and T. Tierney. “What’s Your Strategy for Managing Knowledge?” Harvard Business Review (March 1999).

9

Procurement and Exchanges

Emerging E-Business Models

Exploiting the Virtual Value Chain

Consideration for Companies and Careers

Rayport, J.F., and J.J. Sviokla. “Exploiting the Virtual Value Chain.” Harvard Business Review (November 1995).

Diamant-Berger, A., and A. Ovans. “E-Procurement at Schlumberger.” Harvard Business Review (May 2000).

Applegate, L. “Emerging E-Business Models: Lessons from the Field.” HBS Teaching Note (2001).

Porter, M.E. “Strategy and the Internet.” Harvard Business Review (March 2001).

Course Info

Instructor
As Taught In
Spring 2004
Level
Learning Resource Types
Lecture Notes
Activity Assignments with Examples
Written Assignments