Course Meeting Times
Lectures: 2 sessions / week; 1.5 hours / session
Recitations: 1 session / week; 1 hour / session
Description
This course gives an overview of engineering management and covers topics such as financial principles, management of innovation, technology strategy, and best management practices. The focus of the course is the development of individual skills and team work. This is carried out through an exposure to management tools.
Learning Objectives
- Learn fundamental concepts and practices used in engineering management.
- Learn to apply concepts towards the development of business and technology strategies.
- Learn to communicate concepts effectively.
Measurable Outcomes
- Obtain an understanding of accounting principles.
- Construct financial statements and perform ratio analyses.
- Use financial principles to develop business and technology strategies.
- Carry out risk analyses for developing business and technology strategies.
- Design a business plan for a technology-based enterprise.
General
Guest lectures are not included but context statements and references that describe these lectures have been provided.
Readings
The reading assignments and case studies can be found in the Readings section.
Class Participation
Students are expected to attend all class sessions, read assigned materials prior to class sessions, and contribute towards class discussions.
Assignments
Assignments consist of case study analyses, group based and individual writing assignments, group presentations, and a final project.
Grading
The table below shows the breakdown of grades. Your final grade will be based on your overall performance in class.
| ACTIVITIES | PERCENTAGES |
|---|---|
| Quiz | 15 |
| Ratio Analysis | 10 |
| Cases | 25 |
| Projects | 25 |
| Class Participation | 25 |
Calendar
| LEC # | TOPICS | KEY DATES |
|---|---|---|
| 1 | Introduction and Group Assignment |
Zipcar Case Study distributed Hubspot Case Study distributed |
| 2 | Business Plan I | Zipcar Case Study due |
| 3 | Financial I | Problem Set 1 distributed |
| 4 | Sales and Marketing I | Hubspot Case Study due |
| 5 | Financial II | Problem Set 1 due |
| 6 | Sales and Marketing II |
Ratio Analysis Group distributed Prelude Case distributed |
| 7 | Financial III | Project Progress Report distributed |
| 8 | Intellectual Property and Licensing |
Designing & Building Yachts distributed SUL Part 1, Part 2 distributed HP Case Study distributed |
| 9 | Ratio Analysis I | Ratio Analysis Group due |
| 10 | Ratio Analysis II | None |
| 11 | Prelude Lobster Case | Prelude Case due |
| 12 | Project Progress Report | Project Progress Report due |
| 13 | Quiz Review | None |
| 14 | Quiz | None |
| 15 | Designing and Building Yachts | Designing & Building Yachts due |
| 16 | Commoditization vs. Differentiation | SUL Part 1, Part 2 due |
| 17 | Total Quality Management | None |
| 18 | Entrepreneurship | None |
| 19 | HP Printer Case |
HP Case Study due Technology Choice Case & Question distributed |
| 20 | Strategic Planning and Management of Technology |
Technology Choice Case & Question due Teradyne Business Plan distributed Pilkington Float Glass Assignment distributed Omniport Assignment distributed |
| 21 | Teradyne Business Plan |
Teradyne Business Plan due Ethics Assignment distributed |
| 22 | Pilkington Float Glass Case | Pilkington Float Glass Assignment due |
| 23 | Omniport Houston Case | Omniport Assignment due |
| 24 | Ethics | Ethics Assignment due |
| 25 | Project Presentation | None |
| 26 | Project Presentation (cont.) | None |
