| ses # | topics | key dates |
|---|---|---|
| 1 | Course Overview | |
| 2 | Customer Segmentation and Customer Value Proposition | |
| 3 |
Group Presentations Customer Segmentation and Customer Value Proposition |
Assignment 1: Customer Segmentation and Customer Value Proposition |
| 4 | The Firm as a Bundle of Competencies | |
| 5 |
Group Presentations The Firm as a Bundle of Competencies |
Assignment 2: Bundle of Competencies |
| 6 | The Mission of the Firm and the Craft of the Strategic Agenda | |
| 7 |
Group Presentations Mission and Strategic Agenda |
Assignment 3: Mission and Strategic Agenda |
| 8 | Operational Effectiveness | |
| 9 |
Group Presentations Operational Effectiveness |
Assignment 4: Operational Effectiveness |
| 10 | Innovation | |
| 11 |
Group Presentations Innovation |
Assignment 5: Innovation |
| 12 | Aggregate and Granular Metrics and Financial Evaluation | |
| 13 |
Group Presentations Aggregate and Granular Metrics and Financial Evaluation |
Assignment 6: Aggregate and Granular Metrics and Financial Evaluation |
| 14 | Final Wrap-up | Assignment 7: Final Report and Executive Summary |
Calendar
Course Info
Instructor
Departments
As Taught In
Fall
2005
