Strategic Management in the Design and Construction Value Chain

Calendar

LEC #	TOPICS	KEY DATES
1	Purpose of Strategic Planning Industry Value System - Structure
2	Steps in Planning Industry Value System - Risk and Reward
3	Market Segmentation: How to Analyze?	Problem set 1 due
4	Segment Attractiveness: Where to Compete? Generic Strategies
5	Firm Value Chain 1 What Drives a Low - Cost Strategy	Paper 1 due
6	Firm Value Chain 2 What Drives a Differentiation Strategy
7	Issues in Vertical Integration: How Much Risk Do You Want?	Paper 2 due
8	Changing the Game: How Information Gives You Competitive Advantage Strategy in Fragmented Industries
9	Strategy, Leadership, and Choices
10	Disruptive Technology, Industry Selection and Career Strategies
11	Review of Core Concepts in 1.46