1Purpose of Strategic Planning

Industry Value System - Structure
2Steps in Planning

Industry Value System - Risk and Reward
3Market Segmentation: How to Analyze?Problem set 1 due
4Segment Attractiveness: Where to Compete?

Generic Strategies
5Firm Value Chain 1

What Drives a Low - Cost Strategy
Paper 1 due
6Firm Value Chain 2

What Drives a Differentiation Strategy
7Issues in Vertical Integration: How Much Risk Do You Want?Paper 2 due
8Changing the Game: How Information Gives You Competitive Advantage

Strategy in Fragmented Industries
9Strategy, Leadership, and Choices 
10Disruptive Technology, Industry Selection and Career Strategies 
11Review of Core Concepts in 1.46