Information Technology in the Health Care System of the Future

Projects

This page describes the objectives and deliverables for the group projects, and lists some representative projects during the past decade’s classes.

Project Overview

The HST.921 Design Project is designed to provide students with hands-on experience tackling real-world healthcare IT challenges. The project topics are based on project submissions from students, faculty members, or corporate sponsors.

Project teams will be comprised of 3-5 students. An adjunct faculty member with extensive industry experience will act as a project mentor for each team.

Project Deliverables

Each team will be required to deliver 3 mini presentations during tutorial sessions. One of these presentations will be an elevator pitch.

The final report must be a 10-15 page document, double-spaced. Each team will also deliver a final 30-minute presentation in class.

DELIVERABLES	DESCRIPTIONS	DUES
Presentation 1: Project summary	Prepare a 10-minute presentation with a project summary of your project, focusing on the following questions: What is the product? What is the primary market? (who are the users) What is the business model? What is the biggest challenge that this product/service faces? Presentation will count towards participation grade.	Ses #5
Presentation 2: Uniqueness and complementary assets	What are the unique characteristics and complementary assets of your e-Health platform? Refer to tutorial slides (PDF) Prepare a 10-minute presentation (~5 slides) to address the question above. Presentation will count towards participation grade.	Ses #7
Presentation 3: Elevator pitch	Objective Prepare an elevator pitch for your product or service Audience A potential corporate partner who may co-invest in your project Format Select one student team member to deliver the pitch (OK to have two people but make sure the transition is smooth) Use the guidelines in this Elevator pitch tutorial for maximum success! (PDF)	Ses #8
Final Presentation and report	Final presentation guidelines (PDF) Final report guidelines (PDF)	Ses #13

Project Structure

Each team will choose 2 of the following tracks to focus on in paper and presentation.

Track 1 Marketing Plans	Track 2 Business Plans	Track 3 Product Design Plans	Track 4 Clinical Trial & Product Evaluations
Market background Future Directions of Market Market Size/Forecast Customers & Customer Segmentation Target Market Segments Product Description Pricing Promotion Sales and Distribution Strategy	Partnering Staffing Plans Advisory Board Risk Management (analysis of specific risks and address various scenarios) Financial Projections and Resources Required Near Term Milestones and Expenses Long Term Projections	The Product Product definition & goals Product requirements & specifications Expected product lifecycle Product add-ons, 3rd- party tool sets Follow-on products User Profile Job Description User Skills, Knowledge and Education Work Style Concerns Wants Requirements Work Environment	Rationale Objectives Study design and hypotheses Participants Intervention Primary and secondary endpoints Sample size (optional) Anticipate time frame for study completion Data collection; sub-protocols, intervals, encounters, events Analysis

Representative Student Design Projects (1999-2009)

Below are some representative student design project topics and partners since the course began in 1999. Due to confidentiality agreements with the partner companies and organizations, detailed documentation and results are not available.

• Engaging Consumers In Disease Management Programs Through Their Digital Lifestyles (Aetna)
• “Dialabetes”: Improving Care & Self-Management of Diabetic Patients Through Cell-Phone Technology (Atrius Health)
• Value Strategy: Achieving Business & Marketing Objectives (Dossia Consortium)
• Social Technology Wellness Project (a top-rated health plan)
• Medication Management 2.0: A System for Enhancing Adherence (Intel)
• Creating a Safe, Secure System for Remote Medical Imaging Sharing (Symantec)
• Empowering Consumers and Physicians Via Consumer-Led Social Media Networks (Johnson & Johnson)
• Improving Physician Engagement Through Technology (Healthways)
• Serious Games for The Improvement of Pediatric Care (Playdiatrix™)
• Venture Capital Investment In Cancer Diagnostics Technologies
• Online Health Consumer Empowerment, Advocacy, and Support Technology (Careplace)
• Opportunities in Healthcare for the Baby Boomer Generation (Weber Shandwick)
• Computer-Assisted Disease Management to Improve Outcomes in Diabetic Patients (Johnson & Johnson)
• Clinical Outcomes and Profitability of a New Infusion Pump Technology System (Partners Healthcare)
• An Internet Service for Personal Management of Medical Images (Patient Express™)
• Web-Based Interactive Electronic Medical Record (Caregroup Patientsite)
• Product Design and Marketing Strategy Analysis of Information Technology Applied to Clinical Trials (GlucoGPS)
• Medical Diagnosis Software For Palmtops (D-Tree)
• Fast Infectious Disease Observation System (FIDO) for Syndromic Surveillance