8.4 Google AdWords: Optimizing Online Advertising (Recitation) | The Analytics Edge | Sloan School of Management | MIT OpenCourseWare

Course Info

Instructor

Prof. Dimitris Bertsimas

Departments

Sloan School of Management

As Taught In

Spring 2017

Level

Graduate

Topics

Learning Resource Types

Lecture Videos

Lecture Notes

Problem Sets with Solutions

Download Course

8.4 Google AdWords: Optimizing Online Advertising (Recitation)

8.4 Google AdWords: Optimizing Online Advertising (Recitation)

Video 1: Introduction

View video page

The slides from all videos in this recitation can be downloaded here: Optimizing Online Advertising (PDF - 1.1MB).

Continue: Video 2: How Online Advertising Works

Course Info

Instructor

Prof. Dimitris Bertsimas

Departments

Sloan School of Management

As Taught In

Spring 2017

Level

Graduate

Topics

Learning Resource Types

Lecture Videos

Lecture Notes

Problem Sets with Solutions

Download Course

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